Odom's Tennessee Pride Consumer Insights

Who buys Odom's Tennessee Pride?

A Odom's Tennessee Pride consumer is generally higher income, African American, and upper middle age. Odom's Tennessee Pride consumers are more likely to purchase Odom's Tennessee Pride during larger pantry stocking trips. Brands such as Boars Head, Sargento, and Snyders Of Hanover also tend to be purchased in the same trip. See sample consumer insights data below.

Odom's Tennessee Pride Consumer Receipt Data

The sample data below is captured directly from our users' consumer shopping receipts.

Brand $ per Basket
$4.99
% of Basket $ (median)
6.7%
Total Basket $ (median)
$74.81

See More Data

Get in touch with our team to learn more about our insights. Includes:

  • Omnichannel data (online & offline)
  • Real-time consumer and shopper insights
  • Behavioral data
  • Attitudinal surveys
  • And more!

Odom's Tennessee Pride Consumer Demographics

demographic
index
Female
97
Male
134
<24
85
25-34
71
35-44
95
45-54
148
55-64
103
65+
99
African American
151
Asian
20
Caucasian
113
Hispanic
53
demographic
index
Has Kids
108
No Kids
82
- $20k
65
$20k-40k
74
$40k-60k
88
$60k-80k
92
$80k-100k
97
$100k-125k
152
$125k +
144
No College
72
College
97
Adv. Degree
148

Understand Odom's Tennessee Pride Consumer Behavior

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Odom's Tennessee Pride Basket Affinity & Size

brand
basket affinity
Boars Head 11.4x
Sargento 5.9x
Snyders Of Hanover 5.7x
Arnold 5.6x
basket size
index
Urgent Need (1-2 Items)
4
Express Lane (3-10 Items)
34
Fill Up (11-20 Items)
143
Pantry Stocking (21+ Items)
499

Where is Odom's Tennessee Pride Purchased?

channels
index
Drug
0
Food
253
Gas & Convenience
5
Mass
32
regions
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What Else Do They Buy?

brand
household affinity
Sunny Meadow 2.7x
Boars Head 2.5x
Sunbeam 1.9x
Entenmann's 1.9x

How Did They Pay?

method
index
Cash
84
Credit
109
Debit
103
Food Stamps
102

When is Odom's Tennessee Pride Purchased?

day of week
Sun
22.8%
Mon
12.3%
Tue
10.5%
Wed
10.3%
Thu
11.6%
Fri
12.4%
Sat
20.1%
time of day
Morning
16.0%
Noon
14.8%
Afternoon
35.3%
Evening
30.5%
Late
3.5%

Get More Odom's Tennessee Pride Data

Better understand Odom's Tennessee Pride consumers with the latest demographic and purchase data.

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Find Answers to Questions

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Which brands do Odom's Tennessee Pride consumers switch to?

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Why do consumers stop buying Odom's Tennessee Pride products?

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Which retailers do Odom's Tennessee Pride shoppers prefer to shop at?

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What motivates consumers to try Odom's Tennessee Pride products?

Research the Odom's Tennessee Pride Target Market

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Who actually buys Odom's Tennessee Pride? Do these consumers match the intended target market of Odom's Tennessee Pride?

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What motivates the target market to buy Odom's Tennessee Pride?

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What other target market should Odom's Tennessee Pride look at?

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Which other brands have a similar target market?

About Our Odom's Tennessee Pride Demographic Data

InfoScout has over 300,000 shoppers uploading their shopping receipts (paper and electronic) through our portfolio of mobile apps. Receipts and behaviorally triggered surveys allow us to provide brands with real-time omnichannel shopper and consumer insights. Demographic data is collected through demographic surveys taken in the apps.