Old Spice High Endurance Consumer Insights

Who buys Old Spice High Endurance?

A Old Spice High Endurance consumer is generally lower income, Hispanic, and adolescent age. Old Spice High Endurance consumers are more likely to purchase Old Spice High Endurance during larger pantry stocking trips. Brands such as Secret, Crest, and Olay also tend to be purchased in the same trip. See sample consumer insights data below.

Old Spice High Endurance Consumer Receipt Data

The sample data below is captured directly from our users' consumer shopping receipts.

Brand $ per Basket
$6.97
% of Basket $ (median)
10.1%
Total Basket $ (median)
$68.92

See More Data

Get in touch with our team to learn more about our insights. Includes:

  • Omnichannel data (online & offline)
  • Real-time consumer and shopper insights
  • Behavioral data
  • Attitudinal surveys
  • And more!

Old Spice High Endurance Consumer Demographics

demographic
index
Female
98
Male
116
<24
137
25-34
117
35-44
93
45-54
95
55-64
82
65+
80
African American
81
Asian
79
Caucasian
100
Hispanic
122
demographic
index
Has Kids
99
No Kids
103
- $20k
96
$20k-40k
111
$40k-60k
99
$60k-80k
99
$80k-100k
102
$100k-125k
95
$125k +
94
No College
113
College
98
Adv. Degree
95

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Old Spice High Endurance Basket Affinity & Size

brand
basket affinity
Secret 17.5x
Crest 8.2x
Olay 7.0x
Dove 6.6x
basket size
index
Urgent Need (1-2 Items)
17
Express Lane (3-10 Items)
79
Fill Up (11-20 Items)
172
Pantry Stocking (21+ Items)
284

Where is Old Spice High Endurance Purchased?

channels
index
Club
154
Dollar
233
Drug
213
Food
90
Gas & Convenience
3
Mass
76
regions
hover to view index

What Else Do They Buy?

brand
household affinity
General Mills Fiber One 1.4x
Goya 1.4x
Smart Balance 1.4x
Secret 1.4x

How Did They Pay?

method
index
Cash
99
Credit
106
Debit
102
Food Stamps
43

When is Old Spice High Endurance Purchased?

day of week
Sun
18.8%
Mon
12.0%
Tue
11.9%
Wed
12.4%
Thu
11.3%
Fri
14.8%
Sat
18.9%
time of day
Morning
15.2%
Noon
17.8%
Afternoon
34.5%
Evening
26.3%
Late
6.1%

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Find Answers to Questions

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Which brands do Old Spice High Endurance consumers switch to?

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Why do consumers stop buying Old Spice High Endurance products?

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Which retailers do Old Spice High Endurance shoppers prefer to shop at?

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What motivates consumers to try Old Spice High Endurance products?

Research the Old Spice High Endurance Target Market

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Who actually buys Old Spice High Endurance? Do these consumers match the intended target market of Old Spice High Endurance?

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What motivates the target market to buy Old Spice High Endurance?

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What other target market should Old Spice High Endurance look at?

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Which other brands have a similar target market?

About Our Old Spice High Endurance Demographic Data

InfoScout has over 300,000 shoppers uploading their shopping receipts (paper and electronic) through our portfolio of mobile apps. Receipts and behaviorally triggered surveys allow us to provide brands with real-time omnichannel shopper and consumer insights. Demographic data is collected through demographic surveys taken in the apps.