Olivia's Organics Consumer Insights

Who buys Olivia's Organics?

A Olivia's Organics consumer is generally very high income, Caucasian, and older age. Olivia's Organics consumers are more likely to purchase Olivia's Organics during larger pantry stocking trips. Brands such as Perdue, Goya, and Utz also tend to be purchased in the same trip. See sample consumer insights data below.

Olivia's Organics Basket Penetration

We analyzed our users' shopping receipts to generate this sample basket penetration data.

Brand $ per Basket
$3.99
% of Basket $ (median)
4.9%
Total Basket $ (median)
$82.17

See More Data

Get in touch with our team to learn more about our insights. Includes:

  • Omnichannel data (online & offline)
  • Real-time consumer and shopper insights
  • Behavioral data
  • Attitudinal surveys
  • And more!

Olivia's Organics Consumer Demographics

demographic
index
Female
99
Male
114
<24
92
25-34
91
35-44
105
45-54
100
55-64
110
65+
90
African American
40
Asian
106
Caucasian
109
Hispanic
42
demographic
index
Has Kids
85
No Kids
133
- $20k
63
$20k-40k
51
$40k-60k
79
$60k-80k
80
$80k-100k
114
$100k-125k
169
$125k +
173
No College
63
College
94
Adv. Degree
174

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Olivia's Organics Basket Affinity & Size

brand
basket affinity
Perdue 15.9x
Goya 15.3x
Utz 9.7x
Chobani 9.3x
basket size
index
Urgent Need (1-2 Items)
4
Express Lane (3-10 Items)
37
Fill Up (11-20 Items)
140
Pantry Stocking (21+ Items)
496

Where is Olivia's Organics Purchased?

channels
index
Beauty
173
Club
2
Drug
1
Food
293
Gas & Convenience
6
Mass
1
regions
hover to view index

What Else Do They Buy?

brand
household affinity
Perdue 2.9x
Goya 2.5x
Utz 2.5x
Smart Balance 2.3x

How Did They Pay?

method
index
Cash
105
Credit
142
Debit
69
Food Stamps
31

When is Olivia's Organics Purchased?

day of week
Sun
22.3%
Mon
15.7%
Tue
12.8%
Wed
10.0%
Thu
10.4%
Fri
12.7%
Sat
16.2%
time of day
Morning
16.1%
Noon
17.7%
Afternoon
34.8%
Evening
26.3%
Late
5.2%

Get More Olivia's Organics Data

Contact us for the latest Olivia's Organics consumer demographic and purchase data.

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Find Answers to Questions

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Which brands do Olivia's Organics consumers switch to?

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Why do consumers stop buying Olivia's Organics products?

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Which retailers do Olivia's Organics shoppers prefer to shop at?

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What motivates consumers to try Olivia's Organics products?

Research the Olivia's Organics Target Market

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Who actually buys Olivia's Organics? Do these consumers match the intended target market of Olivia's Organics?

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What motivates the target market to buy Olivia's Organics?

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What other target market should Olivia's Organics look at?

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Which other brands have a similar target market?

About Our Olivia's Organics Demographic Data

InfoScout has over 300,000 shoppers uploading their shopping receipts (paper and electronic) through our portfolio of mobile apps. Receipts and behaviorally triggered surveys allow us to provide brands with real-time omnichannel shopper and consumer insights. Demographic data is collected through demographic surveys taken in the apps.