Organic Root Stimulator Consumer Insights

Who buys Organic Root Stimulator? A Organic Root Stimulator consumer is generally lower income, African American, and young adult age. Organic Root Stimulator consumers are more likely to purchase Organic Root Stimulator during larger pantry stocking trips. Brands such as Neutrogena, Always, and Olay also tend to be purchased in the same trip. Sample consumer insights data below.

Organic Root Stimulator Basket Penetration

The sample data below comes from real shopping receipts. InfoScout has America's largest purchase panel, and captures 1 in every 500 shopping trips. Learn more about our data

Data shown is from 2014-2015. Contact us for real-time data.

Brand $ per Basket
$5.29
% of Basket $ (median)
15.4%
Total Basket $ (median)
$34.37

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  • Omnichannel data (online & offline)
  • Real-time consumer and shopper insights
  • Behavioral data
  • Attitudinal surveys
  • Recent demographic data

Organic Root Stimulator Consumer Demographics

demographic
index
Female
97
Male
131
<24
100
25-34
114
35-44
108
45-54
89
55-64
65
65+
34
African American
1343
Asian
61
Caucasian
30
Hispanic
131
demographic
index
Has Kids
103
No Kids
93
- $20k
151
$20k-40k
161
$40k-60k
121
$60k-80k
80
$80k-100k
58
$100k-125k
63
$125k +
60
No College
94
College
99
Adv. Degree
112

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Organic Root Stimulator Basket Affinity & Size

brand
basket affinity
Neutrogena 13.7x
Always 13.4x
Olay 12.0x
TRESemme 11.1x
basket size
index
Urgent Need (1-2 Items)
42
Express Lane (3-10 Items)
101
Fill Up (11-20 Items)
144
Pantry Stocking (21+ Items)
181

Where is Organic Root Stimulator Purchased?

channels
index
Beauty
245
Dollar
498
Drug
275
Food
10
Mass
150
regions
hover to view index

What Else Do They Buy?

brand
household affinity
Sunbeam 1.6x
Hawaiian Punch 1.6x
Sparkling Ice 1.6x
Arizona (Beverage) 1.5x

How Did They Pay?

method
index
Cash
145
Credit
75
Debit
103
Food Stamps
97

When is Organic Root Stimulator Purchased?

day of week
Sun
18.2%
Mon
12.0%
Tue
10.3%
Wed
12.4%
Thu
11.9%
Fri
15.5%
Sat
19.8%
time of day
Morning
15.0%
Noon
13.8%
Afternoon
31.3%
Evening
30.8%
Late
9.2%

Data shown is from 2014-2015. Contact us for real-time data.

Get Better Data

Contact our sales team for real-time data and deeper insights.

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Real-time purchase and demographic data

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What other brands do Organic Root Stimulator consumers purchase?

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Why do Organic Root Stimulator consumers try new brands?

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Where do Organic Root Stimulator consumers prefer to shop?

Clients

Example InfoScout clients

Data Highlights

Real Time Shopper and Consumer Data

Daily, Not Quarterly
Rapid consumer and shopper insights.

More Shopping Trips Captured

1 in every 500 Shopping Trips
InfoScout captures 15 times more shopping trips daily than legacy panels.

Balanced Panel

The Real America
Our panel includes traditionally hard-to-reach segments like young mothers, high-income households and male millennials.

Examples of different retailer types

Omnichannel Visibility
Every retailer, from Big Box to Bodegas to Online.

Research the Organic Root Stimulator Target Market

Arrow and target

Who actually buys Organic Root Stimulator? Do these consumers match the intended target market of Organic Root Stimulator?

Thought bubble

What motivates the target market to purchase Organic Root Stimulator?

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What other target market should Organic Root Stimulator look at?

venn diagram

Which other brands have a similar target market?

Where Does Our Data Come From?

InfoScout has America's largest purchase panel. We capture 1 in every 500 shopping trips because over 300,000 users upload their shopping receipts (paper and electronic) through our mobile apps. Additional data is collected through behaviorally triggered surveys taken in our apps.

Learn more about our data

What Does InfoScout Do?

InfoScout provides next generation consumer insights that explain why people buy in an omnichannel world. Our solutions include shopper profile reports, consumer surveys, buy & why studies, and insights subscriptions.

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