Orville Redenbachers Gourmet Naturals Consumer Insights

Who buys Orville Redenbachers Gourmet Naturals?

A Orville Redenbachers Gourmet Naturals consumer is generally median income, Caucasian, and senior age. Orville Redenbachers Gourmet Naturals consumers are more likely to purchase Orville Redenbachers Gourmet Naturals during larger pantry stocking trips. Brands such as Kraft Singles, French's, and Kelloggs Pop Tarts also tend to be purchased in the same trip. See sample consumer insights data below.

Orville Redenbachers Gourmet Naturals Basket Penetration

We analyzed our users' shopping receipts to generate this sample basket penetration data.

Brand $ per Basket
$3.98
% of Basket $ (median)
5.0%
Total Basket $ (median)
$79.12

See More Data

Get in touch with our team to learn more about our insights. Includes:

  • Omnichannel data (online & offline)
  • Real-time consumer and shopper insights
  • Behavioral data
  • Attitudinal surveys
  • And more!

Orville Redenbachers Gourmet Naturals Consumer Demographics

demographic
index
Female
101
Male
87
<24
101
25-34
83
35-44
105
45-54
107
55-64
103
65+
131
African American
94
Asian
42
Caucasian
110
Hispanic
75
demographic
index
Has Kids
101
No Kids
98
- $20k
93
$20k-40k
83
$40k-60k
104
$60k-80k
113
$80k-100k
102
$100k-125k
99
$125k +
102
No College
95
College
98
Adv. Degree
114

Understand Orville Redenbachers Gourmet Naturals Consumer Behavior

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Orville Redenbachers Gourmet Naturals Basket Affinity & Size

brand
basket affinity
Kraft Singles 3.8x
French's 3.6x
Kelloggs Pop Tarts 3.6x
Farmers Market 3.5x
basket size
index
Urgent Need (1-2 Items)
6
Express Lane (3-10 Items)
40
Fill Up (11-20 Items)
141
Pantry Stocking (21+ Items)
478

Where is Orville Redenbachers Gourmet Naturals Purchased?

channels
index
Club
55
Dollar
141
Drug
29
Food
52
Mass
158
regions
hover to view index

What Else Do They Buy?

brand
household affinity
Ro-Tel 1.4x
Armour 1.4x
Sunbeam 1.4x
Dannon Oikos 1.4x

How Did They Pay?

method
index
Cash
102
Credit
95
Debit
104
Food Stamps
118

When is Orville Redenbachers Gourmet Naturals Purchased?

day of week
Sun
18.0%
Mon
13.0%
Tue
11.5%
Wed
11.8%
Thu
11.8%
Fri
16.1%
Sat
17.9%
time of day
Morning
13.7%
Noon
15.7%
Afternoon
34.3%
Evening
29.8%
Late
6.6%

Get More Orville Redenbachers Gourmet Naturals Data

Contact us for the latest Orville Redenbachers Gourmet Naturals consumer demographic and purchase data.

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Which brands do Orville Redenbachers Gourmet Naturals consumers switch to?

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Why do consumers stop buying Orville Redenbachers Gourmet Naturals products?

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Which retailers do Orville Redenbachers Gourmet Naturals shoppers prefer to shop at?

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What motivates consumers to try Orville Redenbachers Gourmet Naturals products?

Research the Orville Redenbachers Gourmet Naturals Target Market

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Who actually buys Orville Redenbachers Gourmet Naturals? Do these consumers match the intended target market of Orville Redenbachers Gourmet Naturals?

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What motivates the target market to buy Orville Redenbachers Gourmet Naturals?

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What other target market should Orville Redenbachers Gourmet Naturals look at?

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Which other brands have a similar target market?

About Our Orville Redenbachers Gourmet Naturals Demographic Data

InfoScout has over 300,000 shoppers uploading their shopping receipts (paper and electronic) through our portfolio of mobile apps. Receipts and behaviorally triggered surveys allow us to provide brands with real-time omnichannel shopper and consumer insights. Demographic data is collected through demographic surveys taken in the apps.