Our Generation Dolls Consumer Insights

Who buys Our Generation Dolls?

A Our Generation Dolls consumer is generally slightly higher income, Caucasian, and lower middle age. Our Generation Dolls consumers are more likely to purchase Our Generation Dolls during larger pantry stocking trips. Brands such as Archer Farms, Crayola, and Energizer also tend to be purchased in the same trip. See sample consumer insights data below.

Our Generation Dolls Consumer Receipt Data

The sample data below is captured directly from our users' consumer shopping receipts.

Brand $ per Basket
$21.98
% of Basket $ (median)
34.2%
Total Basket $ (median)
$64.24

Access all the Data

Get in touch with our team to learn more about our InfoScout Insights™ platform. It includes:

  • Omnichannel data (online & offline)
  • Real-time consumer and shopper insights
  • Behavioral data
  • Attitudinal surveys
  • And more!

Our Generation Dolls Consumer Demographics

demographic
index
Female
105
Male
56
<24
30
25-34
82
35-44
138
45-54
77
55-64
66
65+
60
African American
54
Asian
47
Caucasian
111
Hispanic
82
demographic
index
Has Kids
129
No Kids
35
- $20k
39
$20k-40k
53
$40k-60k
79
$60k-80k
95
$80k-100k
154
$100k-125k
133
$125k +
154
No College
72
College
103
Adv. Degree
117

Understand Our Generation Dolls Consumer Behavior

Leading brands and retailers use our consumer and shopper insights data to increase ROI, retain shoppers and consumers, find new opportunities, and more. Understand My Consumers

Our Generation Dolls Basket Affinity & Size

brand
basket affinity
Archer Farms 31.3x
Crayola 20.6x
Energizer 15.6x
Lindt 9.3x
basket size
index
Urgent Need (1-2 Items)
60
Express Lane (3-10 Items)
94
Fill Up (11-20 Items)
146
Pantry Stocking (21+ Items)
160

Where is Our Generation Dolls Purchased?

channels
index
Food
0
Mass
219
regions
hover to view index

What Else Do They Buy?

brand
household affinity
Yoplait Go-Gurt 1.8x
Dannon Danimals 1.8x
Archer Farms 1.6x
Kelloggs Froot Loops 1.6x

How Did They Pay?

method
index
Cash
76
Credit
96
Debit
124
Food Stamps
7

When is Our Generation Dolls Purchased?

day of week
Sun
12.8%
Mon
13.7%
Tue
10.7%
Wed
10.7%
Thu
14.2%
Fri
20.6%
Sat
17.2%
time of day
Morning
16.8%
Noon
17.1%
Afternoon
37.1%
Evening
23.1%
Late
5.9%

About Our Our Generation Dolls Consumer Insights

How do we know who buys Our Generation Dolls? InfoScout has hundreds of thousands of monthly active users uploading their shopping receipts (paper and electronic) through our portfolio of mobile apps. Receipts and behaviorally triggered surveys allow us to provide brands with real-time omnichannel shopper and consumer insights. This is just a sample of the Our Generation Dolls consumer and demographic data we get from millions of receipts. Get in touch with our team to learn more about the full power of our InfoScout Insights™ platform.