Pampa Consumer Insights

Who buys Pampa?

A Pampa consumer is generally very low income, African American, and adolescent age. Pampa consumers are more likely to purchase Pampa during larger pantry stocking trips. Brands such as Armour, Libby's, and Mccormick also tend to be purchased in the same trip. See sample consumer insights data below.

Pampa Basket Penetration

We analyzed our users' shopping receipts to generate this sample basket penetration data.

Brand $ per Basket
$1.48
% of Basket $ (median)
3.0%
Total Basket $ (median)
$50.05

See More Data

Get in touch with our team to learn more about our insights. Includes:

  • Omnichannel data (online & offline)
  • Real-time consumer and shopper insights
  • Behavioral data
  • Attitudinal surveys
  • And more!

Pampa Consumer Demographics

demographic
index
Female
98
Male
123
<24
152
25-34
105
35-44
90
45-54
104
55-64
107
65+
93
African American
160
Asian
55
Caucasian
99
Hispanic
104
demographic
index
Has Kids
95
No Kids
112
- $20k
143
$20k-40k
142
$40k-60k
117
$60k-80k
96
$80k-100k
61
$100k-125k
73
$125k +
62
No College
121
College
98
Adv. Degree
84

Understand Pampa Consumer Behavior

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Pampa Basket Affinity & Size

brand
basket affinity
Armour 8.0x
Libby's 6.5x
Mccormick 5.2x
Swanson 4.9x
basket size
index
Urgent Need (1-2 Items)
6
Express Lane (3-10 Items)
47
Fill Up (11-20 Items)
149
Pantry Stocking (21+ Items)
446

Where is Pampa Purchased?

channels
index
Club
2
Dollar
964
Drug
18
Food
46
Gas & Convenience
11
Mass
142
regions
hover to view index

What Else Do They Buy?

brand
household affinity
Sunbeam 1.8x
Armour 1.8x
Totino's Party Pizza 1.7x
Hawaiian Punch 1.6x

How Did They Pay?

method
index
Cash
123
Credit
81
Debit
94
Food Stamps
218

When is Pampa Purchased?

day of week
Sun
16.9%
Mon
12.3%
Tue
12.6%
Wed
12.3%
Thu
11.6%
Fri
16.6%
Sat
17.6%
time of day
Morning
15.8%
Noon
17.3%
Afternoon
33.1%
Evening
26.2%
Late
7.7%

Get More Pampa Data

Contact us for the latest Pampa consumer demographic and purchase data.

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Find Answers to Questions

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Which brands do Pampa consumers switch to?

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Why do consumers stop buying Pampa products?

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Which retailers do Pampa shoppers prefer to shop at?

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What motivates consumers to try Pampa products?

Research the Pampa Target Market

Arrow and target

Who actually buys Pampa? Do these consumers match the intended target market of Pampa?

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What motivates the target market to purchase Pampa?

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What other target market should Pampa look at?

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Which other brands have a similar target market?

About Our Pampa Demographic Data

InfoScout has over 300,000 shoppers uploading their shopping receipts (paper and electronic) through our portfolio of mobile apps. Receipts and behaviorally triggered surveys allow us to provide brands with real-time omnichannel shopper and consumer insights. Demographic data is collected through demographic surveys taken in the apps.