Pane Consumer Insights

Who buys Pane?

A Pane consumer is generally higher income, Caucasian, and senior age. Pane consumers are more likely to purchase Pane during larger pantry stocking trips. Brands such as Goya, Quaker Chewy, and Almond Breeze also tend to be purchased in the same trip. See sample consumer insights data below.

Pane Basket Penetration

We analyzed our users' shopping receipts to generate this sample basket penetration data.

Brand $ per Basket
$2.99
% of Basket $ (median)
6.4%
Total Basket $ (median)
$46.40

See More Data

Get in touch with our team to learn more about our insights. Includes:

  • Omnichannel data (online & offline)
  • Real-time consumer and shopper insights
  • Behavioral data
  • Attitudinal surveys
  • And more!

Pane Consumer Demographics

demographic
index
Female
98
Male
119
<24
102
25-34
93
35-44
104
45-54
97
55-64
100
65+
129
African American
17
Asian
42
Caucasian
116
Hispanic
49
demographic
index
Has Kids
100
No Kids
100
- $20k
55
$20k-40k
82
$40k-60k
88
$60k-80k
97
$80k-100k
123
$100k-125k
141
$125k +
112
No College
68
College
92
Adv. Degree
178

Understand Pane Consumer Behavior

Leading brands and retailers use our consumer and shopper insights data to increase ROI, retain shoppers and consumers, find new opportunities, and more. Understand My Consumers

Pane Basket Affinity & Size

brand
basket affinity
Goya 15.0x
Quaker Chewy 10.2x
Almond Breeze 9.8x
Dannon 9.0x
basket size
index
Urgent Need (1-2 Items)
15
Express Lane (3-10 Items)
64
Fill Up (11-20 Items)
161
Pantry Stocking (21+ Items)
354

Where is Pane Purchased?

channels
index
Dollar
2
Drug
1
Food
296
Mass
0
regions
hover to view index

What Else Do They Buy?

brand
household affinity
Goya 1.7x
Hellmann's 1.6x
Utz 1.6x
Canada Dry 1.5x

How Did They Pay?

method
index
Cash
116
Credit
105
Debit
95
Food Stamps
58

When is Pane Purchased?

day of week
Sun
19.5%
Mon
12.5%
Tue
12.4%
Wed
13.1%
Thu
11.4%
Fri
12.9%
Sat
18.2%
time of day
Morning
12.7%
Noon
21.3%
Afternoon
42.3%
Evening
21.4%
Late
2.2%

Get More Pane Data

Contact us for the latest Pane consumer demographic and purchase data.

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Find Answers to Questions

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Which brands do Pane consumers switch to?

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Why do consumers stop buying Pane products?

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Which retailers do Pane shoppers prefer to shop at?

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What motivates consumers to try Pane products?

Research the Pane Target Market

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Who actually buys Pane? Do these consumers match the intended target market of Pane?

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What motivates the target market to buy Pane?

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What other target market should Pane look at?

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Which other brands have a similar target market?

About Our Pane Demographic Data

InfoScout has over 300,000 shoppers uploading their shopping receipts (paper and electronic) through our portfolio of mobile apps. Receipts and behaviorally triggered surveys allow us to provide brands with real-time omnichannel shopper and consumer insights. Demographic data is collected through demographic surveys taken in the apps.