Pantene ProV Stylers Consumer Insights

Who buys Pantene ProV Stylers?

A Pantene ProV Stylers consumer is generally very low income, Hispanic, and young adult age. Pantene ProV Stylers consumers are more likely to purchase Pantene ProV Stylers during larger pantry stocking trips. Brands such as Secret, Olay, and Febreze also tend to be purchased in the same trip. See sample consumer insights data below.

Pantene ProV Stylers Basket Penetration

We analyzed our users' shopping receipts to generate this sample basket penetration data.

Brand $ per Basket
$4.97
% of Basket $ (median)
12.4%
Total Basket $ (median)
$39.96

See More Data

Get in touch with our team to learn more about our insights. Includes:

  • Omnichannel data (online & offline)
  • Real-time consumer and shopper insights
  • Behavioral data
  • Attitudinal surveys
  • And more!

Pantene ProV Stylers Consumer Demographics

demographic
index
Female
104
Male
63
<24
112
25-34
113
35-44
104
45-54
84
55-64
70
65+
106
African American
49
Asian
109
Caucasian
94
Hispanic
161
demographic
index
Has Kids
102
No Kids
95
- $20k
129
$20k-40k
125
$40k-60k
104
$60k-80k
98
$80k-100k
95
$100k-125k
101
$125k +
48
No College
137
College
96
Adv. Degree
74

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Pantene ProV Stylers Basket Affinity & Size

brand
basket affinity
Secret 14.6x
Olay 10.0x
Febreze 10.0x
TRESemme 9.6x
basket size
index
Urgent Need (1-2 Items)
5
Express Lane (3-10 Items)
59
Fill Up (11-20 Items)
177
Pantry Stocking (21+ Items)
374

Where is Pantene ProV Stylers Purchased?

channels
index
Beauty
27
Dollar
18
Drug
16
Food
169
Mass
91
regions
hover to view index

What Else Do They Buy?

brand
household affinity
Fresh Selections 1.8x
TRESemme 1.7x
Pop-Tarts 1.7x
Huggies 1.6x

How Did They Pay?

method
index
Cash
128
Credit
90
Debit
93
Food Stamps
61

When is Pantene ProV Stylers Purchased?

day of week
Sun
14.8%
Mon
14.0%
Tue
15.8%
Wed
13.8%
Thu
12.3%
Fri
15.0%
Sat
14.4%
time of day
Morning
16.0%
Noon
15.6%
Afternoon
35.6%
Evening
25.0%
Late
7.8%

Get More Pantene ProV Stylers Data

Contact us for the latest Pantene ProV Stylers consumer demographic and purchase data.

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Find Answers to Questions

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Which brands do Pantene ProV Stylers consumers switch to?

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Why do consumers stop buying Pantene ProV Stylers products?

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Which retailers do Pantene ProV Stylers shoppers prefer to shop at?

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What motivates consumers to try Pantene ProV Stylers products?

Research the Pantene ProV Stylers Target Market

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Who actually buys Pantene ProV Stylers? Do these consumers match the intended target market of Pantene ProV Stylers?

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What motivates the target market to buy Pantene ProV Stylers?

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What other target market should Pantene ProV Stylers look at?

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Which other brands have a similar target market?

About Our Pantene ProV Stylers Demographic Data

InfoScout has over 300,000 shoppers uploading their shopping receipts (paper and electronic) through our portfolio of mobile apps. Receipts and behaviorally triggered surveys allow us to provide brands with real-time omnichannel shopper and consumer insights. Demographic data is collected through demographic surveys taken in the apps.