Pedigree Stackerz Consumer Insights

Who buys Pedigree Stackerz?

A Pedigree Stackerz consumer is generally lower income, Caucasian, and older age. Pedigree Stackerz consumers are more likely to purchase Pedigree Stackerz during larger pantry stocking trips. Brands such as Hefty, Fresh Selections, and Hillshire Farm also tend to be purchased in the same trip. See sample consumer insights data below.

Pedigree Stackerz Consumer Receipt Data

The sample data below is captured directly from our users' consumer shopping receipts.

Brand $ per Basket
$2.50
% of Basket $ (median)
8.5%
Total Basket $ (median)
$29.27

Access all the Data

Get in touch with our team to learn more about our InfoScout Insights™ platform. It includes:

  • Omnichannel data (online & offline)
  • Real-time consumer and shopper insights
  • Behavioral data
  • Attitudinal surveys
  • And more!

Pedigree Stackerz Consumer Demographics

demographic
index
Female
102
Male
80
<24
93
25-34
106
35-44
94
45-54
105
55-64
113
65+
57
African American
107
Asian
66
Caucasian
108
Hispanic
65
demographic
index
Has Kids
85
No Kids
134
- $20k
114
$20k-40k
126
$40k-60k
104
$60k-80k
103
$80k-100k
91
$100k-125k
92
$125k +
60
No College
127
College
97
Adv. Degree
81

Understand Pedigree Stackerz Consumer Behavior

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Pedigree Stackerz Basket Affinity & Size

brand
basket affinity
Hefty 15.8x
Fresh Selections 12.3x
Hillshire Farm 11.2x
Swanson 10.3x
basket size
index
Urgent Need (1-2 Items)
30
Express Lane (3-10 Items)
63
Fill Up (11-20 Items)
152
Pantry Stocking (21+ Items)
330

Where is Pedigree Stackerz Purchased?

channels
index
Food
261
Mass
26
regions
hover to view index

What Else Do They Buy?

brand
household affinity
Fresh Selections 3.7x
Nabisco Triscuit 2.1x
Armour 2.0x
Sunbeam 1.8x

How Did They Pay?

method
index
Cash
71
Credit
127
Debit
89
Food Stamps
122

When is Pedigree Stackerz Purchased?

day of week
Sun
16.6%
Mon
9.9%
Tue
9.2%
Wed
9.6%
Thu
6.3%
Fri
27.2%
Sat
21.2%
time of day
Morning
16.2%
Noon
16.5%
Afternoon
34.0%
Evening
26.8%
Late
6.6%

About Our Pedigree Stackerz Consumer Insights

How do we know who buys Pedigree Stackerz? InfoScout has hundreds of thousands of monthly active users uploading their shopping receipts (paper and electronic) through our portfolio of mobile apps. Receipts and behaviorally triggered surveys allow us to provide brands with real-time omnichannel shopper and consumer insights. This is just a sample of the Pedigree Stackerz consumer and demographic data we get from millions of receipts. Get in touch with our team to learn more about the full power of our InfoScout Insights™ platform.