Pepperidge Farm Milano Consumer Insights

Who buys Pepperidge Farm Milano?

A Pepperidge Farm Milano consumer is generally very high income, Asian, and senior age. Pepperidge Farm Milano consumers are more likely to purchase Pepperidge Farm Milano during larger pantry stocking trips. Brands such as Pepperidge Farm Goldfish, Archer Farms, and Nabisco Chips Ahoy! also tend to be purchased in the same trip. See sample consumer insights data below.

Pepperidge Farm Milano Basket Penetration

We analyzed our users' shopping receipts to generate this sample basket penetration data.

Brand $ per Basket
$2.99
% of Basket $ (median)
6.1%
Total Basket $ (median)
$49.07

See More Data

Get in touch with our team to learn more about our insights. Includes:

  • Omnichannel data (online & offline)
  • Real-time consumer and shopper insights
  • Behavioral data
  • Attitudinal surveys
  • And more!

Pepperidge Farm Milano Consumer Demographics

demographic
index
Female
100
Male
105
<24
109
25-34
85
35-44
100
45-54
118
55-64
95
65+
127
African American
63
Asian
201
Caucasian
88
Hispanic
121
demographic
index
Has Kids
101
No Kids
99
- $20k
98
$20k-40k
90
$40k-60k
95
$60k-80k
92
$80k-100k
97
$100k-125k
99
$125k +
139
No College
81
College
104
Adv. Degree
101

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Pepperidge Farm Milano Basket Affinity & Size

brand
basket affinity
Pepperidge Farm Goldfish 5.1x
Archer Farms 4.7x
Nabisco Chips Ahoy! 4.5x
Nabisco Oreo 4.0x
basket size
index
Urgent Need (1-2 Items)
11
Express Lane (3-10 Items)
62
Fill Up (11-20 Items)
162
Pantry Stocking (21+ Items)
368

Where is Pepperidge Farm Milano Purchased?

channels
index
Beauty
2
Club
23
Dollar
2
Drug
79
Food
143
Gas & Convenience
14
Mass
96
regions
hover to view index

What Else Do They Buy?

brand
household affinity
Entenmann's 1.5x
Goya 1.4x
Smart Balance 1.4x
Skippy 1.4x

How Did They Pay?

method
index
Cash
110
Credit
103
Debit
89
Food Stamps
121

When is Pepperidge Farm Milano Purchased?

day of week
Sun
18.0%
Mon
13.3%
Tue
12.6%
Wed
13.1%
Thu
12.8%
Fri
14.5%
Sat
15.6%
time of day
Morning
14.1%
Noon
16.0%
Afternoon
33.6%
Evening
28.7%
Late
7.6%

Get More Pepperidge Farm Milano Data

Contact us for the latest Pepperidge Farm Milano consumer demographic and purchase data.

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Find Answers to Questions

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Which brands do Pepperidge Farm Milano consumers switch to?

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Why do consumers stop buying Pepperidge Farm Milano products?

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Which retailers do Pepperidge Farm Milano shoppers prefer to shop at?

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What motivates consumers to try Pepperidge Farm Milano products?

Research the Pepperidge Farm Milano Target Market

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Who actually buys Pepperidge Farm Milano? Do these consumers match the intended target market of Pepperidge Farm Milano?

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What motivates the target market to purchase Pepperidge Farm Milano?

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What other target market should Pepperidge Farm Milano look at?

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Which other brands have a similar target market?

About Our Pepperidge Farm Milano Demographic Data

InfoScout has over 300,000 shoppers uploading their shopping receipts (paper and electronic) through our portfolio of mobile apps. Receipts and behaviorally triggered surveys allow us to provide brands with real-time omnichannel shopper and consumer insights. Demographic data is collected through demographic surveys taken in the apps.