Pero Family Farms Consumer Insights

Who buys Pero Family Farms?

A Pero Family Farms consumer is generally very high income, African American, and upper middle age. Pero Family Farms consumers are more likely to purchase Pero Family Farms during larger pantry stocking trips. Brands such as Archer Farms, Green Giant, and Driscoll's also tend to be purchased in the same trip. See sample consumer insights data below.

Pero Family Farms Consumer Receipt Data

The sample data below is captured directly from our users' consumer shopping receipts.

Brand $ per Basket
$2.98
% of Basket $ (median)
2.9%
Total Basket $ (median)
$103.47

Access all the Data

Get in touch with our team to learn more about our InfoScout Insights™ platform. It includes:

  • Omnichannel data (online & offline)
  • Real-time consumer and shopper insights
  • Behavioral data
  • Attitudinal surveys
  • And more!

Pero Family Farms Consumer Demographics

demographic
index
Female
99
Male
112
<24
94
25-34
98
35-44
99
45-54
106
55-64
103
65+
91
African American
108
Asian
73
Caucasian
104
Hispanic
85
demographic
index
Has Kids
99
No Kids
101
- $20k
69
$20k-40k
78
$40k-60k
89
$60k-80k
102
$80k-100k
104
$100k-125k
125
$125k +
135
No College
69
College
100
Adv. Degree
136

Understand Pero Family Farms Consumer Behavior

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Pero Family Farms Basket Affinity & Size

brand
basket affinity
Archer Farms 15.7x
Green Giant 11.5x
Driscoll's 9.0x
Fresh Express 8.3x
basket size
index
Urgent Need (1-2 Items)
2
Express Lane (3-10 Items)
34
Fill Up (11-20 Items)
158
Pantry Stocking (21+ Items)
488

Where is Pero Family Farms Purchased?

channels
index
Club
0
Dollar
6
Drug
1
Food
79
Mass
160
regions
hover to view index

What Else Do They Buy?

brand
household affinity
Arnold 1.6x
Archer Farms 1.5x
Goya 1.4x
Birds Eye 1.4x

How Did They Pay?

method
index
Cash
60
Credit
132
Debit
94
Food Stamps
88

When is Pero Family Farms Purchased?

day of week
Sun
19.7%
Mon
14.5%
Tue
11.7%
Wed
10.8%
Thu
10.0%
Fri
14.4%
Sat
18.9%
time of day
Morning
14.0%
Noon
17.1%
Afternoon
37.1%
Evening
26.2%
Late
5.5%

About Our Pero Family Farms Consumer Insights

How do we know who buys Pero Family Farms? InfoScout has hundreds of thousands of monthly active users uploading their shopping receipts (paper and electronic) through our portfolio of mobile apps. Receipts and behaviorally triggered surveys allow us to provide brands with real-time omnichannel shopper and consumer insights. This is just a sample of the Pero Family Farms consumer and demographic data we get from millions of receipts. Get in touch with our team to learn more about the full power of our InfoScout Insights™ platform.