Perrier Consumer Insights

Who buys Perrier?

A Perrier consumer is generally very high income, Asian, and adolescent age. Perrier consumers are more likely to purchase Perrier during larger pantry stocking trips. Brands such as Sabra, Sparkling Ice, and Barilla also tend to be purchased in the same trip. See sample consumer insights data below.

Perrier Consumer Receipt Data

The sample data below is captured directly from our users' consumer shopping receipts.

Brand $ per Basket
$4.29
% of Basket $ (median)
9.4%
Total Basket $ (median)
$45.86

Access all the Data

Get in touch with our team to learn more about our InfoScout Insights™ platform. It includes:

  • Omnichannel data (online & offline)
  • Real-time consumer and shopper insights
  • Behavioral data
  • Attitudinal surveys
  • And more!

Perrier Consumer Demographics

demographic
index
Female
95
Male
148
<24
140
25-34
105
35-44
94
45-54
101
55-64
99
65+
90
African American
88
Asian
179
Caucasian
85
Hispanic
154
demographic
index
Has Kids
92
No Kids
117
- $20k
111
$20k-40k
83
$40k-60k
84
$60k-80k
71
$80k-100k
95
$100k-125k
110
$125k +
183
No College
61
College
98
Adv. Degree
155

Understand Perrier Consumer Behavior

Leading brands and retailers use our consumer and shopper insights data to increase ROI, retain shoppers and consumers, find new opportunities, and more. Understand My Consumers

Perrier Basket Affinity & Size

brand
basket affinity
Sabra 4.9x
Sparkling Ice 4.8x
Barilla 4.3x
Horizon Organic 4.2x
basket size
index
Urgent Need (1-2 Items)
19
Express Lane (3-10 Items)
80
Fill Up (11-20 Items)
167
Pantry Stocking (21+ Items)
282

Where is Perrier Purchased?

channels
index
Beauty
7
Club
348
Dollar
3
Drug
48
Food
112
Gas & Convenience
86
Mass
47
regions
hover to view index

What Else Do They Buy?

brand
household affinity
Horizon Organic 1.7x
Oroweat 1.6x
Red Bull 1.5x
Almond Breeze 1.5x

How Did They Pay?

method
index
Cash
87
Credit
122
Debit
92
Food Stamps
75

When is Perrier Purchased?

day of week
Sun
18.9%
Mon
13.2%
Tue
12.1%
Wed
11.5%
Thu
12.3%
Fri
14.7%
Sat
17.2%
time of day
Morning
12.4%
Noon
18.7%
Afternoon
36.2%
Evening
27.0%
Late
5.6%

About Our Perrier Consumer Insights

How do we know who buys Perrier? InfoScout has hundreds of thousands of monthly active users uploading their shopping receipts (paper and electronic) through our portfolio of mobile apps. Receipts and behaviorally triggered surveys allow us to provide brands with real-time omnichannel shopper and consumer insights. This is just a sample of the Perrier consumer and demographic data we get from millions of receipts. Get in touch with our team to learn more about the full power of our InfoScout Insights™ platform.