Almonds nut Consumer Insights

Who buys Almonds nut? A Almonds nut consumer is generally very high income, Asian, and senior age. Almonds nut consumers are more likely to purchase Almonds nut during larger pantry stocking trips. Brands such as Almond Breeze, Kellogg's, and Quaker Chewy also tend to be purchased in the same trip. Sample consumer insights data below.

Almonds nut Basket Penetration

The sample data below comes from real shopping receipts. InfoScout has America's largest purchase panel, and captures 1 in every 500 shopping trips. Learn more about our data

Data shown is from 2014-2015. Contact us for real-time data.

Brand $ per Basket
$5.49
% of Basket $ (median)
9.7%
Total Basket $ (median)
$56.69

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  • Behavioral data
  • Attitudinal surveys
  • Recent demographic data

Almonds nut Consumer Demographics

demographic
index
Female
97
Male
132
<24
94
25-34
81
35-44
95
45-54
115
55-64
120
65+
199
African American
76
Asian
133
Caucasian
97
Hispanic
95
demographic
index
Has Kids
89
No Kids
125
- $20k
63
$20k-40k
71
$40k-60k
92
$60k-80k
101
$80k-100k
111
$100k-125k
125
$125k +
139
No College
63
College
100
Adv. Degree
142

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Almonds nut Basket Affinity & Size

brand
basket affinity
Almond Breeze 8.3x
Kellogg's 6.6x
Quaker Chewy 6.3x
Sabra 5.9x
basket size
index
Urgent Need (1-2 Items)
9
Express Lane (3-10 Items)
62
Fill Up (11-20 Items)
182
Pantry Stocking (21+ Items)
348

Where is Almonds nut Purchased?

channels
index
Beauty
0
Club
145
Dollar
11
Drug
11
Food
228
Gas & Convenience
21
Mass
15
regions
hover to view index

What Else Do They Buy?

brand
household affinity
Almond Breeze 1.5x
Horizon Organic 1.4x
Oroweat 1.4x
Sabra 1.4x

How Did They Pay?

method
index
Cash
73
Credit
135
Debit
90
Food Stamps
51

When is Almonds nut Purchased?

day of week
Sun
17.2%
Mon
14.6%
Tue
12.8%
Wed
13.4%
Thu
11.0%
Fri
13.6%
Sat
17.5%
time of day
Morning
17.8%
Noon
19.1%
Afternoon
35.7%
Evening
24.5%
Late
2.9%

Data shown is from 2014-2015. Contact us for real-time data.

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Contact our sales team for real-time data and deeper insights.

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Real-time purchase and demographic data

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What other brands do Almonds nut consumers purchase?

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Why do Almonds nut consumers try new brands?

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Where do Almonds nut consumers prefer to shop?

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Data Highlights

Real Time Shopper and Consumer Data

Daily, Not Quarterly
Rapid consumer and shopper insights.

More Shopping Trips Captured

1 in every 500 Shopping Trips
InfoScout captures 15 times more shopping trips daily than legacy panels.

Balanced Panel

The Real America
Our panel includes traditionally hard-to-reach segments like young mothers, high-income households and male millennials.

Examples of different retailer types

Omnichannel Visibility
Every retailer, from Big Box to Bodegas to Online.

Research the Almonds nut Target Market

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Who actually buys Almonds nut? Do these consumers match the intended target market of Almonds nut?

Thought bubble

What motivates the target market to purchase Almonds nut?

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What other target market should Almonds nut look at?

venn diagram

Which other brands have a similar target market?

Where Does Our Data Come From?

InfoScout has America's largest purchase panel. We capture 1 in every 500 shopping trips because over 300,000 users upload their shopping receipts (paper and electronic) through our mobile apps. Additional data is collected through behaviorally triggered surveys taken in our apps.

Learn more about our data

What Does InfoScout Do?

InfoScout provides next generation consumer insights that explain why people buy in an omnichannel world. Our solutions include shopper profile reports, consumer surveys, buy & why studies, and insights subscriptions.

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