Polar (Beer) Consumer Insights

Who buys Polar (Beer)?

A Polar (Beer) consumer is generally lower income, African American, and young adult age. Polar (Beer) consumers are more likely to purchase Polar (Beer) during larger pantry stocking trips. Brands such as Dannon Danimals, Mott's, and Dannon Oikos also tend to be purchased in the same trip. See sample consumer insights data below.

Polar (Beer) Consumer Receipt Data

The sample data below is captured directly from our users' consumer shopping receipts.

Brand $ per Basket
$1.88
% of Basket $ (median)
3.0%
Total Basket $ (median)
$62.33

Access all the Data

Get in touch with our team to learn more about our InfoScout Insights™ platform. It includes:

  • Omnichannel data (online & offline)
  • Real-time consumer and shopper insights
  • Behavioral data
  • Attitudinal surveys
  • And more!

Polar (Beer) Consumer Demographics

demographic
index
Female
97
Male
130
<24
125
25-34
126
35-44
86
45-54
90
55-64
98
65+
106
African American
155
Asian
72
Caucasian
104
Hispanic
78
demographic
index
Has Kids
92
No Kids
119
- $20k
69
$20k-40k
119
$40k-60k
100
$60k-80k
100
$80k-100k
95
$100k-125k
89
$125k +
110
No College
76
College
100
Adv. Degree
130

Understand Polar (Beer) Consumer Behavior

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Polar (Beer) Basket Affinity & Size

brand
basket affinity
Dannon Danimals 11.6x
Mott's 5.8x
Dannon Oikos 5.7x
Maruchan Ramen 5.6x
basket size
index
Urgent Need (1-2 Items)
7
Express Lane (3-10 Items)
32
Fill Up (11-20 Items)
136
Pantry Stocking (21+ Items)
508

Where is Polar (Beer) Purchased?

channels
index
Club
42
Drug
26
Food
128
Gas & Convenience
0
Mass
111
regions
hover to view index

What Else Do They Buy?

brand
household affinity
Goya 1.8x
Perdue 1.8x
Utz 1.8x
Arnold 1.6x

How Did They Pay?

method
index
Cash
133
Credit
118
Debit
68
Food Stamps
104

When is Polar (Beer) Purchased?

day of week
Sun
16.7%
Mon
14.0%
Tue
11.1%
Wed
11.6%
Thu
12.0%
Fri
17.9%
Sat
16.8%
time of day
Morning
14.3%
Noon
18.8%
Afternoon
33.5%
Evening
28.4%
Late
5.0%

About Our Polar (Beer) Consumer Insights

How do we know who buys Polar (Beer)? InfoScout has hundreds of thousands of monthly active users uploading their shopping receipts (paper and electronic) through our portfolio of mobile apps. Receipts and behaviorally triggered surveys allow us to provide brands with real-time omnichannel shopper and consumer insights. This is just a sample of the Polar (Beer) consumer and demographic data we get from millions of receipts. Get in touch with our team to learn more about the full power of our InfoScout Insights™ platform.