Popsicle Scribblers Consumer Insights

Who buys Popsicle Scribblers?

A Popsicle Scribblers consumer is generally very high income, Asian, and lower middle age. Popsicle Scribblers consumers are more likely to purchase Popsicle Scribblers during larger pantry stocking trips. Brands such as Dannon Danimals, Totino's Party Pizza, and Red Baron also tend to be purchased in the same trip. See sample consumer insights data below.

Popsicle Scribblers Consumer Receipt Data

The sample data below is captured directly from our users' consumer shopping receipts.

Brand $ per Basket
$3.92
% of Basket $ (median)
5.2%
Total Basket $ (median)
$75.02

Access all the Data

Get in touch with our team to learn more about our InfoScout Insights™ platform. It includes:

  • Omnichannel data (online & offline)
  • Real-time consumer and shopper insights
  • Behavioral data
  • Attitudinal surveys
  • And more!

Popsicle Scribblers Consumer Demographics

demographic
index
Female
104
Male
66
<24
47
25-34
104
35-44
134
45-54
63
55-64
55
65+
34
African American
93
Asian
110
Caucasian
99
Hispanic
100
demographic
index
Has Kids
129
No Kids
35
- $20k
101
$20k-40k
89
$40k-60k
104
$60k-80k
99
$80k-100k
105
$100k-125k
89
$125k +
113
No College
109
College
100
Adv. Degree
89

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Popsicle Scribblers Basket Affinity & Size

brand
basket affinity
Dannon Danimals 7.7x
Totino's Party Pizza 6.6x
Red Baron 6.4x
Oscar Mayer Lunchables 5.4x
basket size
index
Urgent Need (1-2 Items)
7
Express Lane (3-10 Items)
43
Fill Up (11-20 Items)
136
Pantry Stocking (21+ Items)
470

Where is Popsicle Scribblers Purchased?

channels
index
Club
0
Dollar
4
Drug
29
Food
136
Gas & Convenience
4
Mass
114
regions
hover to view index

What Else Do They Buy?

brand
household affinity
Dannon Danimals 2.2x
YoCrunch 2.0x
Yoplait Go-Gurt 1.9x
Hawaiian Punch 1.7x

How Did They Pay?

method
index
Cash
116
Credit
88
Debit
91
Food Stamps
212

When is Popsicle Scribblers Purchased?

day of week
Sun
17.0%
Mon
15.4%
Tue
12.0%
Wed
12.2%
Thu
12.6%
Fri
14.0%
Sat
16.8%
time of day
Morning
15.0%
Noon
16.0%
Afternoon
32.0%
Evening
28.9%
Late
8.1%

About Our Popsicle Scribblers Consumer Insights

How do we know who buys Popsicle Scribblers? InfoScout has hundreds of thousands of monthly active users uploading their shopping receipts (paper and electronic) through our portfolio of mobile apps. Receipts and behaviorally triggered surveys allow us to provide brands with real-time omnichannel shopper and consumer insights. This is just a sample of the Popsicle Scribblers consumer and demographic data we get from millions of receipts. Get in touch with our team to learn more about the full power of our InfoScout Insights™ platform.