Post Honey Bunches Of Oats Consumer Insights

Who buys Post Honey Bunches Of Oats?

A Post Honey Bunches Of Oats consumer is generally very low income, Hispanic, and adolescent age. Post Honey Bunches Of Oats consumers are more likely to purchase Post Honey Bunches Of Oats during larger pantry stocking trips. Brands such as Kelloggs Frosted Mini Wheat, General Mills Honey Nut Cheerios, and General Mills Cheerios also tend to be purchased in the same trip. See sample consumer insights data below.

Post Honey Bunches Of Oats Consumer Receipt Data

The sample data below is captured directly from our users' consumer shopping receipts.

Brand $ per Basket
$3.89
% of Basket $ (median)
6.5%
Total Basket $ (median)
$59.93

Access all the Data

Get in touch with our team to learn more about our InfoScout Insights™ platform. It includes:

  • Omnichannel data (online & offline)
  • Real-time consumer and shopper insights
  • Behavioral data
  • Attitudinal surveys
  • And more!

Post Honey Bunches Of Oats Consumer Demographics

demographic
index
Female
99
Male
113
<24
160
25-34
122
35-44
93
45-54
87
55-64
80
65+
68
African American
105
Asian
169
Caucasian
82
Hispanic
192
demographic
index
Has Kids
105
No Kids
89
- $20k
135
$20k-40k
119
$40k-60k
101
$60k-80k
96
$80k-100k
91
$100k-125k
79
$125k +
85
No College
94
College
103
Adv. Degree
94

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Post Honey Bunches Of Oats Basket Affinity & Size

basket size
index
Urgent Need (1-2 Items)
6
Express Lane (3-10 Items)
63
Fill Up (11-20 Items)
156
Pantry Stocking (21+ Items)
384

Where is Post Honey Bunches Of Oats Purchased?

channels
index
Beauty
1
Club
154
Dollar
61
Drug
59
Food
146
Gas & Convenience
10
Mass
64
regions
hover to view index

What Else Do They Buy?

brand
household affinity
Kelloggs Frosted Mini Wheat 1.3x
General Mills Honey Nut Cheerios 1.3x
Yoplait Light 1.2x
International Delight 1.2x

How Did They Pay?

method
index
Cash
92
Credit
93
Debit
83
Food Stamps
335

When is Post Honey Bunches Of Oats Purchased?

day of week
Sun
18.6%
Mon
14.3%
Tue
13.1%
Wed
12.3%
Thu
12.0%
Fri
13.7%
Sat
16.0%
time of day
Morning
13.4%
Noon
16.4%
Afternoon
33.4%
Evening
29.5%
Late
7.3%

About Our Post Honey Bunches Of Oats Consumer Insights

How do we know who buys Post Honey Bunches Of Oats? InfoScout has hundreds of thousands of monthly active users uploading their shopping receipts (paper and electronic) through our portfolio of mobile apps. Receipts and behaviorally triggered surveys allow us to provide brands with real-time omnichannel shopper and consumer insights. This is just a sample of the Post Honey Bunches Of Oats consumer and demographic data we get from millions of receipts. Get in touch with our team to learn more about the full power of our InfoScout Insights™ platform.