Purex Free AND Clear Consumer Insights

Who buys Purex Free AND Clear?

A Purex Free AND Clear consumer is generally median income, Caucasian, and senior age. Purex Free AND Clear consumers are more likely to purchase Purex Free AND Clear during larger pantry stocking trips. Brands such as Jennie-O, Scott, and YoCrunch also tend to be purchased in the same trip. See sample consumer insights data below.

Purex Free AND Clear Basket Penetration

We analyzed our users' shopping receipts to generate this sample basket penetration data.

Brand $ per Basket
$3.97
% of Basket $ (median)
7.0%
Total Basket $ (median)
$56.34

See More Data

Get in touch with our team to learn more about our insights. Includes:

  • Omnichannel data (online & offline)
  • Real-time consumer and shopper insights
  • Behavioral data
  • Attitudinal surveys
  • And more!

Purex Free AND Clear Consumer Demographics

demographic
index
Female
101
Male
94
<24
68
25-34
92
35-44
95
45-54
106
55-64
121
65+
186
African American
72
Asian
48
Caucasian
110
Hispanic
84
demographic
index
Has Kids
99
No Kids
102
- $20k
81
$20k-40k
89
$40k-60k
102
$60k-80k
117
$80k-100k
97
$100k-125k
94
$125k +
107
No College
86
College
98
Adv. Degree
126

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Purex Free AND Clear Basket Affinity & Size

brand
basket affinity
Jennie-O 7.9x
Scott 7.0x
YoCrunch 6.9x
Hefty 5.5x
basket size
index
Urgent Need (1-2 Items)
8
Express Lane (3-10 Items)
47
Fill Up (11-20 Items)
140
Pantry Stocking (21+ Items)
451

Where is Purex Free AND Clear Purchased?

channels
index
Drug
100
Food
156
Gas & Convenience
10
Mass
89
regions
hover to view index

What Else Do They Buy?

brand
household affinity
Weight Watchers Smart Ones 1.7x
Arizona (Beverage) 1.6x
Arnold 1.6x
Entenmann's 1.6x

How Did They Pay?

method
index
Cash
119
Credit
109
Debit
89
Food Stamps
53

When is Purex Free AND Clear Purchased?

day of week
Sun
19.7%
Mon
13.7%
Tue
11.6%
Wed
12.2%
Thu
12.0%
Fri
15.1%
Sat
15.6%
time of day
Morning
15.8%
Noon
19.0%
Afternoon
34.7%
Evening
24.4%
Late
6.0%

Get More Purex Free AND Clear Data

Contact us for the latest Purex Free AND Clear consumer demographic and purchase data.

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Find Answers to Questions

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Which brands do Purex Free AND Clear consumers switch to?

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Why do consumers stop buying Purex Free AND Clear products?

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Which retailers do Purex Free AND Clear shoppers prefer to shop at?

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What motivates consumers to try Purex Free AND Clear products?

Research the Purex Free AND Clear Target Market

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Who actually buys Purex Free AND Clear? Do these consumers match the intended target market of Purex Free AND Clear?

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What motivates the target market to buy Purex Free AND Clear?

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What other target market should Purex Free AND Clear look at?

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Which other brands have a similar target market?

About Our Purex Free AND Clear Demographic Data

InfoScout has over 300,000 shoppers uploading their shopping receipts (paper and electronic) through our portfolio of mobile apps. Receipts and behaviorally triggered surveys allow us to provide brands with real-time omnichannel shopper and consumer insights. Demographic data is collected through demographic surveys taken in the apps.