Purina Tidy Cats Breeze Consumer Insights

Who buys Purina Tidy Cats Breeze? A Purina Tidy Cats Breeze consumer is generally slightly lower income, Caucasian, and young adult age. Purina Tidy Cats Breeze consumers are more likely to purchase Purina Tidy Cats Breeze during larger pantry stocking trips. Brands such as Lean Cuisine, Totino's Pizza Rolls, and Weight Watchers Smart Ones also tend to be purchased in the same trip. Sample consumer insights data below.

Purina Tidy Cats Breeze Basket Penetration

The sample data below comes from real shopping receipts. InfoScout has America's largest purchase panel, and captures 1 in every 500 shopping trips. Learn more about our data

Data shown is from 2014-2015. Contact us for real-time data.

Brand $ per Basket
$12.46
% of Basket $ (median)
30.6%
Total Basket $ (median)
$40.71

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Purina Tidy Cats Breeze Consumer Demographics

demographic
index
Female
102
Male
81
<24
53
25-34
123
35-44
89
45-54
91
55-64
119
65+
90
African American
83
Asian
42
Caucasian
118
Hispanic
22
demographic
index
Has Kids
68
No Kids
171
- $20k
61
$20k-40k
122
$40k-60k
136
$60k-80k
79
$80k-100k
112
$100k-125k
88
$125k +
67
No College
75
College
110
Adv. Degree
83

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Purina Tidy Cats Breeze Basket Affinity & Size

basket size
index
Urgent Need (1-2 Items)
71
Express Lane (3-10 Items)
84
Fill Up (11-20 Items)
109
Pantry Stocking (21+ Items)
215

Where is Purina Tidy Cats Breeze Purchased?

channels
index
Food
5
Gas & Convenience
6
Mass
215
regions
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What Else Do They Buy?

brand
household affinity
Purina Friskies 2.7x
Diet Mountain Dew 1.9x
Totino's Party Pizza 1.8x
Borden 1.8x

How Did They Pay?

method
index
Cash
153
Credit
98
Debit
88
Food Stamps
11

When is Purina Tidy Cats Breeze Purchased?

day of week
Sun
15.7%
Mon
12.8%
Tue
13.7%
Wed
12.2%
Thu
9.2%
Fri
16.7%
Sat
19.7%
time of day
Morning
15.1%
Noon
16.4%
Afternoon
40.2%
Evening
24.9%
Late
3.5%

Data shown is from 2014-2015. Contact us for real-time data.

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Contact our sales team for real-time data and deeper insights.

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Real-time purchase and demographic data

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What other brands do Purina Tidy Cats Breeze consumers purchase?

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Why do Purina Tidy Cats Breeze consumers try new brands?

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Where do Purina Tidy Cats Breeze consumers prefer to shop?

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Data Highlights

Real Time Shopper and Consumer Data

Daily, Not Quarterly
Rapid consumer and shopper insights.

More Shopping Trips Captured

1 in every 500 Shopping Trips
InfoScout captures 15 times more shopping trips daily than legacy panels.

Balanced Panel

The Real America
Our panel includes traditionally hard-to-reach segments like young mothers, high-income households and male millennials.

Examples of different retailer types

Omnichannel Visibility
Every retailer, from Big Box to Bodegas to Online.

Research the Purina Tidy Cats Breeze Target Market

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Who actually buys Purina Tidy Cats Breeze? Do these consumers match the intended target market of Purina Tidy Cats Breeze?

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What motivates the target market to purchase Purina Tidy Cats Breeze?

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What other target market should Purina Tidy Cats Breeze look at?

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Which other brands have a similar target market?

Where Does Our Data Come From?

InfoScout has America's largest purchase panel. We capture 1 in every 500 shopping trips because over 300,000 users upload their shopping receipts (paper and electronic) through our mobile apps. Additional data is collected through behaviorally triggered surveys taken in our apps.

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InfoScout provides next generation consumer insights that explain why people buy in an omnichannel world. Our solutions include shopper profile reports, consumer surveys, buy & why studies, and insights subscriptions.

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