Quaker Popped Snacks Consumer Insights

Who buys Quaker Popped Snacks?

A Quaker Popped Snacks consumer is generally median income, Caucasian, and upper middle age. Quaker Popped Snacks consumers are more likely to purchase Quaker Popped Snacks during larger pantry stocking trips. Brands such as YoCrunch, Starkist, and Perdue also tend to be purchased in the same trip. See sample consumer insights data below.

Quaker Popped Snacks Consumer Receipt Data

The sample data below is captured directly from our users' consumer shopping receipts.

Brand $ per Basket
$2.58
% of Basket $ (median)
4.0%
Total Basket $ (median)
$64.67

See More Data

Get in touch with our team to learn more about our insights. Includes:

  • Omnichannel data (online & offline)
  • Real-time consumer and shopper insights
  • Behavioral data
  • Attitudinal surveys
  • And more!

Quaker Popped Snacks Consumer Demographics

demographic
index
Female
103
Male
75
<24
91
25-34
104
35-44
93
45-54
108
55-64
108
65+
83
African American
84
Asian
75
Caucasian
107
Hispanic
72
demographic
index
Has Kids
101
No Kids
97
- $20k
86
$20k-40k
91
$40k-60k
97
$60k-80k
120
$80k-100k
96
$100k-125k
101
$125k +
100
No College
78
College
102
Adv. Degree
118

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Quaker Popped Snacks Basket Affinity & Size

brand
basket affinity
YoCrunch 5.1x
Starkist 4.8x
Perdue 4.6x
Weight Watchers Smart Ones 4.5x
basket size
index
Urgent Need (1-2 Items)
6
Express Lane (3-10 Items)
44
Fill Up (11-20 Items)
143
Pantry Stocking (21+ Items)
463

Where is Quaker Popped Snacks Purchased?

channels
index
Beauty
22
Dollar
19
Drug
44
Food
129
Gas & Convenience
7
Mass
116
regions
hover to view index

What Else Do They Buy?

brand
household affinity
YoCrunch 1.6x
General Mills Fiber One 1.5x
Lean Cuisine 1.5x
Snyders Of Hanover 1.5x

How Did They Pay?

method
index
Cash
113
Credit
88
Debit
105
Food Stamps
109

When is Quaker Popped Snacks Purchased?

day of week
Sun
16.6%
Mon
13.5%
Tue
11.0%
Wed
12.7%
Thu
11.6%
Fri
19.2%
Sat
15.3%
time of day
Morning
16.9%
Noon
16.1%
Afternoon
31.1%
Evening
28.5%
Late
7.5%

About Our Quaker Popped Snacks Consumer Insights

How do we know who buys Quaker Popped Snacks? InfoScout has hundreds of thousands of monthly active users uploading their shopping receipts (paper and electronic) through our portfolio of mobile apps. Receipts and behaviorally triggered surveys allow us to provide brands with real-time omnichannel shopper and consumer insights. This is just a sample of the Quaker Popped Snacks consumer and demographic data we get from millions of receipts. Get in touch with our team to learn more about the full power of our InfoScout Insights™ platform.