Quilted Northern Ultra Plush Consumer Insights

Who buys Quilted Northern Ultra Plush?

A Quilted Northern Ultra Plush consumer is generally very high income, Asian, and senior age. Quilted Northern Ultra Plush consumers are more likely to purchase Quilted Northern Ultra Plush during larger pantry stocking trips. Brands such as Dixie, Bounty, and Kleenex also tend to be purchased in the same trip. See sample consumer insights data below.

Quilted Northern Ultra Plush Consumer Receipt Data

The sample data below is captured directly from our users' consumer shopping receipts.

Brand $ per Basket
$9.98
% of Basket $ (median)
15.2%
Total Basket $ (median)
$65.82

Access all the Data

Get in touch with our team to learn more about our InfoScout Insights™ platform. It includes:

  • Omnichannel data (online & offline)
  • Real-time consumer and shopper insights
  • Behavioral data
  • Attitudinal surveys
  • And more!

Quilted Northern Ultra Plush Consumer Demographics

demographic
index
Female
101
Male
94
<24
106
25-34
105
35-44
96
45-54
101
55-64
95
65+
112
African American
73
Asian
194
Caucasian
92
Hispanic
93
demographic
index
Has Kids
95
No Kids
112
- $20k
86
$20k-40k
95
$40k-60k
100
$60k-80k
99
$80k-100k
103
$100k-125k
102
$125k +
110
No College
84
College
104
Adv. Degree
98

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Quilted Northern Ultra Plush Basket Affinity & Size

brand
basket affinity
Dixie 7.0x
Bounty 7.0x
Kleenex 6.3x
Puffs 5.9x
basket size
index
Urgent Need (1-2 Items)
15
Express Lane (3-10 Items)
71
Fill Up (11-20 Items)
173
Pantry Stocking (21+ Items)
314

Where is Quilted Northern Ultra Plush Purchased?

channels
index
Club
231
Dollar
67
Drug
99
Food
32
Mass
126
regions
hover to view index

What Else Do They Buy?

brand
household affinity
Charmin 1.3x
Cinnamon Toast Crunch 1.3x
Archer Farms 1.3x
Angel Soft 1.3x

How Did They Pay?

method
index
Cash
83
Credit
93
Debit
115
Food Stamps
35

When is Quilted Northern Ultra Plush Purchased?

day of week
Sun
16.6%
Mon
13.0%
Tue
11.8%
Wed
12.0%
Thu
11.8%
Fri
16.4%
Sat
18.4%
time of day
Morning
13.8%
Noon
20.0%
Afternoon
36.2%
Evening
24.7%
Late
5.3%

About Our Quilted Northern Ultra Plush Consumer Insights

How do we know who buys Quilted Northern Ultra Plush? InfoScout has hundreds of thousands of monthly active users uploading their shopping receipts (paper and electronic) through our portfolio of mobile apps. Receipts and behaviorally triggered surveys allow us to provide brands with real-time omnichannel shopper and consumer insights. This is just a sample of the Quilted Northern Ultra Plush consumer and demographic data we get from millions of receipts. Get in touch with our team to learn more about the full power of our InfoScout Insights™ platform.