Raleys Fresh Foods Consumer Insights

Who buys Raleys Fresh Foods?

A Raleys Fresh Foods consumer is generally very high income, Asian, and senior age. Raleys Fresh Foods consumers are more likely to purchase Raleys Fresh Foods during larger pantry stocking trips. Brands such as Oroweat, Mission (Foods), and Dannon Oikos also tend to be purchased in the same trip. See sample consumer insights data below.

Raleys Fresh Foods Basket Penetration

We analyzed our users' shopping receipts to generate this sample basket penetration data.

Brand $ per Basket
$3.48
% of Basket $ (median)
8.5%
Total Basket $ (median)
$40.88

See More Data

Get in touch with our team to learn more about our insights. Includes:

  • Omnichannel data (online & offline)
  • Real-time consumer and shopper insights
  • Behavioral data
  • Attitudinal surveys
  • And more!

Raleys Fresh Foods Consumer Demographics

demographic
index
Female
100
Male
98
<24
101
25-34
97
35-44
93
45-54
104
55-64
124
65+
137
African American
74
Asian
361
Caucasian
66
Hispanic
145
demographic
index
Has Kids
111
No Kids
75
- $20k
65
$20k-40k
61
$40k-60k
52
$60k-80k
106
$80k-100k
118
$100k-125k
145
$125k +
181
No College
65
College
111
Adv. Degree
88

Understand Raleys Fresh Foods Consumer Behavior

Leading brands and retailers use our consumer and shopper insights data to increase ROI, retain shoppers and consumers, find new opportunities, and more. Understand My Consumers

Raleys Fresh Foods Basket Affinity & Size

brand
basket affinity
Oroweat 24.2x
Mission (Foods) 11.9x
Dannon Oikos 11.5x
Jif 11.2x
basket size
index
Urgent Need (1-2 Items)
16
Express Lane (3-10 Items)
79
Fill Up (11-20 Items)
171
Pantry Stocking (21+ Items)
285

Where is Raleys Fresh Foods Purchased?

channels
index
Dollar
5
Food
296
Gas & Convenience
5
regions
hover to view index

What Else Do They Buy?

brand
household affinity
Oroweat 2.7x
Taylor Farms 2.3x
King's Hawaiian 1.8x
Jennie-O 1.8x

How Did They Pay?

method
index
Cash
333
Credit
34
Debit
41
Food Stamps
138

When is Raleys Fresh Foods Purchased?

day of week
Sun
19.6%
Mon
17.6%
Tue
10.9%
Wed
12.0%
Thu
11.2%
Fri
12.5%
Sat
16.1%
time of day
Morning
15.7%
Noon
14.7%
Afternoon
34.4%
Evening
29.0%
Late
6.2%

Get More Raleys Fresh Foods Data

Contact us for the latest Raleys Fresh Foods consumer demographic and purchase data.

arrow pointing at form

Find Answers to Questions

One arrow going a different direction

Which brands do Raleys Fresh Foods consumers switch to?

Stop sign

Why do consumers stop buying Raleys Fresh Foods products?

Store front

Which retailers do Raleys Fresh Foods shoppers prefer to shop at?

Sale sign

What motivates consumers to try Raleys Fresh Foods products?

Research the Raleys Fresh Foods Target Market

Arrow and target

Who actually buys Raleys Fresh Foods? Do these consumers match the intended target market of Raleys Fresh Foods?

Thought bubble

What motivates the target market to buy Raleys Fresh Foods?

Magnifying glass

What other target market should Raleys Fresh Foods look at?

Venn diagram

Which other brands have a similar target market?

About Our Raleys Fresh Foods Demographic Data

InfoScout has over 300,000 shoppers uploading their shopping receipts (paper and electronic) through our portfolio of mobile apps. Receipts and behaviorally triggered surveys allow us to provide brands with real-time omnichannel shopper and consumer insights. Demographic data is collected through demographic surveys taken in the apps.