Ranch Style Brand Consumer Insights

Who buys Ranch Style Brand? A Ranch Style Brand consumer is generally slightly lower income, Hispanic, and adolescent age. Ranch Style Brand consumers are more likely to purchase Ranch Style Brand during larger pantry stocking trips. Brands such as Ro-Tel, Bar-S, and Libby's also tend to be purchased in the same trip. Sample consumer insights data below.

Ranch Style Brand Basket Penetration

The sample data below comes from real shopping receipts. InfoScout has America's largest purchase panel, and captures 1 in every 500 shopping trips. Learn more about our data

Data shown is from 2014-2015. Contact us for real-time data.

Brand $ per Basket
$1.56
% of Basket $ (median)
1.7%
Total Basket $ (median)
$91.70

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  • Omnichannel data (online & offline)
  • Real-time consumer and shopper insights
  • Behavioral data
  • Attitudinal surveys
  • Recent demographic data

Ranch Style Brand Consumer Demographics

demographic
index
Female
102
Male
81
<24
131
25-34
101
35-44
93
45-54
106
55-64
106
65+
93
African American
67
Asian
22
Caucasian
91
Hispanic
265
demographic
index
Has Kids
103
No Kids
94
- $20k
102
$20k-40k
99
$40k-60k
111
$60k-80k
100
$80k-100k
106
$100k-125k
95
$125k +
79
No College
127
College
101
Adv. Degree
63

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Ranch Style Brand Basket Affinity & Size

brand
basket affinity
Ro-Tel 17.3x
Bar-S 9.8x
Libby's 8.4x
Maruchan Ramen 7.4x
basket size
index
Urgent Need (1-2 Items)
2
Express Lane (3-10 Items)
25
Fill Up (11-20 Items)
111
Pantry Stocking (21+ Items)
574

Where is Ranch Style Brand Purchased?

channels
index
Club
125
Dollar
10
Drug
2
Food
124
Gas & Convenience
8
Mass
98
regions
hover to view index

What Else Do They Buy?

brand
household affinity
Ro-Tel 2.1x
Farmers Market 1.8x
Bar-S 1.8x
Sunbeam 1.7x

How Did They Pay?

method
index
Cash
119
Credit
69
Debit
113
Food Stamps
170

When is Ranch Style Brand Purchased?

day of week
Sun
19.4%
Mon
13.5%
Tue
11.3%
Wed
10.5%
Thu
11.4%
Fri
14.8%
Sat
19.2%
time of day
Morning
14.6%
Noon
17.8%
Afternoon
38.1%
Evening
24.3%
Late
5.2%

Data shown is from 2014-2015. Contact us for real-time data.

Get Better Data

Contact our sales team for real-time data and deeper insights.

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Real-time purchase and demographic data

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What other brands do Ranch Style Brand consumers purchase?

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Why do Ranch Style Brand consumers try new brands?

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Where do Ranch Style Brand consumers prefer to shop?

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Example InfoScout clients

Data Highlights

Real Time Shopper and Consumer Data

Daily, Not Quarterly
Rapid consumer and shopper insights.

More Shopping Trips Captured

1 in every 500 Shopping Trips
InfoScout captures 15 times more shopping trips daily than legacy panels.

Balanced Panel

The Real America
Our panel includes traditionally hard-to-reach segments like young mothers, high-income households and male millennials.

Examples of different retailer types

Omnichannel Visibility
Every retailer, from Big Box to Bodegas to Online.

Research the Ranch Style Brand Target Market

Arrow and target

Who actually buys Ranch Style Brand? Do these consumers match the intended target market of Ranch Style Brand?

Thought bubble

What motivates the target market to purchase Ranch Style Brand?

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What other target market should Ranch Style Brand look at?

venn diagram

Which other brands have a similar target market?

Where Does Our Data Come From?

InfoScout has America's largest purchase panel. We capture 1 in every 500 shopping trips because over 300,000 users upload their shopping receipts (paper and electronic) through our mobile apps. Additional data is collected through behaviorally triggered surveys taken in our apps.

Learn more about our data

What Does InfoScout Do?

InfoScout provides next generation consumer insights that explain why people buy in an omnichannel world. Our solutions include shopper profile reports, consumer surveys, buy & why studies, and insights subscriptions.

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