Raybern's Consumer Insights

Who buys Raybern's?

A Raybern's consumer is generally very low income, Caucasian, and adolescent age. Raybern's consumers are more likely to purchase Raybern's during larger pantry stocking trips. Brands such as Marie Callender's, Totino's Pizza Rolls, and Red Baron also tend to be purchased in the same trip. See sample consumer insights data below.

Raybern's Consumer Receipt Data

The sample data below is captured directly from our users' consumer shopping receipts.

Brand $ per Basket
$4.24
% of Basket $ (median)
7.8%
Total Basket $ (median)
$54.56

Access all the Data

Get in touch with our team to learn more about our InfoScout Insights™ platform. It includes:

  • Omnichannel data (online & offline)
  • Real-time consumer and shopper insights
  • Behavioral data
  • Attitudinal surveys
  • And more!

Raybern's Consumer Demographics

demographic
index
Female
98
Male
117
<24
163
25-34
92
35-44
90
45-54
109
55-64
123
65+
115
African American
87
Asian
51
Caucasian
112
Hispanic
54
demographic
index
Has Kids
95
No Kids
111
- $20k
176
$20k-40k
138
$40k-60k
105
$60k-80k
90
$80k-100k
96
$100k-125k
66
$125k +
43
No College
158
College
95
Adv. Degree
57

Understand Raybern's Consumer Behavior

Leading brands and retailers use our consumer and shopper insights data to increase ROI, retain shoppers and consumers, find new opportunities, and more. Understand My Consumers

Raybern's Basket Affinity & Size

brand
basket affinity
Marie Callender's 7.8x
Totino's Pizza Rolls 7.5x
Red Baron 6.5x
Marketside 5.7x
basket size
index
Urgent Need (1-2 Items)
14
Express Lane (3-10 Items)
64
Fill Up (11-20 Items)
151
Pantry Stocking (21+ Items)
368

Where is Raybern's Purchased?

channels
index
Club
244
Drug
7
Food
3
Mass
160
regions
hover to view index

What Else Do They Buy?

brand
household affinity
Totino's Party Pizza 2.0x
Armour 1.9x
Blue Bonnet 1.9x
Farmers Market 1.8x

How Did They Pay?

method
index
Cash
86
Credit
76
Debit
113
Food Stamps
257

When is Raybern's Purchased?

day of week
Sun
18.1%
Mon
14.1%
Tue
11.9%
Wed
12.3%
Thu
11.8%
Fri
14.2%
Sat
17.6%
time of day
Morning
12.9%
Noon
16.1%
Afternoon
33.7%
Evening
28.1%
Late
9.2%

About Our Raybern's Consumer Insights

How do we know who buys Raybern's? InfoScout has hundreds of thousands of monthly active users uploading their shopping receipts (paper and electronic) through our portfolio of mobile apps. Receipts and behaviorally triggered surveys allow us to provide brands with real-time omnichannel shopper and consumer insights. This is just a sample of the Raybern's consumer and demographic data we get from millions of receipts. Get in touch with our team to learn more about the full power of our InfoScout Insights™ platform.