Survey Red Bull Consumers

Accelerate your consumer research by segmenting and surveying Red Bull consumers in our panel of over 300,000 profiled consumers.

Sample Survey Data From Our Panelists

We targeted panelists who purchase Red Bull by using their receipt data, then surveyed these panelists to understand why they purchase Red Bull.

Red Bull Impulse Purchases

Did you decide to purchase Red Bull while at the store?

Yes

16%

See survey data about other brands these panelists purchase:

Retailer Affinity
Marlboro 10.6x
Monster Energy 8.8x
Marlboro Gold Pack 6.5x
Starbucks Frappuccino 5.0x

Red Bull Brand Loyalty

If the Red Bull item was out of stock, what would you have done?
16% Avg: 28%
Purchased another brand
17% Avg: 31%

Gone to another store to purchase it

30% Avg: 19%

Waited until my next trip to the same store

35% Avg: 21%

Bought a similar Red Bull item

Red Bull Consumer Rating

Rating:

9.2

Average: 8.9 *

Understand Consumer Sentiment

Our capabilities let you research how sentiment influences purchases of Red Bull.
Learn More

Red Bull Consumer Reviews

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Provides the energy necessary to complete the workday without crashing.

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Ok product for giving you a little energy. Not worth the high cost.

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This is my FAVORITE Red Bull flavor!

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Red Bull Brand Associations

energy
wings
gives
taste
delicious
me
great
drink
refreshing
tasty
yummy
yum
love
favorite
quality
bull
red
awake
awesome
flavor
energizing
works
up
tastes
sugar
best
need
like
caffeine
boost
example survey

Get Rapid Results

Accelerate Your Research

Contact us to survey real Red Bull consumers.

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Over 50% response rate

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300,000+ profiled panelists

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Target by purchase behavior & demographics

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Trigger surveys after a purchase

Clients

Example InfoScout insights clients

Why Pick InfoScout for Research Surveys?

300,000+ Consumers in Our Panel

We have America’s largest, and most representative consumers panel. Over 250,000 shopping trips are reported daily, with an average of 5 weekly trips reported per panelist.

Target By Purchase Behavior and Demographics

Segment groups by demographics and purchase behavior that's relevant to your research. Segmentation data includes: items purchased, retailer shopped at, purchase date, age, ethnicity, gender, location, education, income and more.

Behavior Triggered

Survey panelists soon after they report a Red Bull purchase. Collect data while the Red Bull purchase is fresh in mind to reduce recall bias.

Deeper Research

Our combination of purchase behavior data and trigger based surveys enable deeper research. Research why Red Bull consumers stop purchasing Red Bull items, why they switch brands and much more.

Faster Research, Rapid Results

Save time by quickly segmenting groups within our profiled panel. Skip the incidence check because the purchase events are verified. Quickly field surveys to panelists' mobile phones or desktop computers.

About Our Red Bull Panelists, Surveys, Data and Research

InfoScout has over 300,000 consumers uploading their shopping receipts (paper and electronic) through our portfolio of mobile apps. From receipts, we gather information such as retailer, items purchased, date of the trip, payment method and more. Surveys are sent directly to consumers on their mobile phone.



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