Refresh Your Car! Consumer Insights

Who buys Refresh Your Car!?

A Refresh Your Car! consumer is generally very low income, African American, and adolescent age. Refresh Your Car! consumers are more likely to purchase Refresh Your Car! during larger pantry stocking trips. Brands such as Febreze, Glade, and Cinnamon Toast Crunch also tend to be purchased in the same trip. See sample consumer insights data below.

Refresh Your Car! Consumer Receipt Data

The sample data below is captured directly from our users' consumer shopping receipts.

Brand $ per Basket
$2.88
% of Basket $ (median)
7.9%
Total Basket $ (median)
$36.58

Access all the Data

Get in touch with our team to learn more about our InfoScout Insights™ platform. It includes:

  • Omnichannel data (online & offline)
  • Real-time consumer and shopper insights
  • Behavioral data
  • Attitudinal surveys
  • And more!

Refresh Your Car! Consumer Demographics

demographic
index
Female
99
Male
115
<24
222
25-34
134
35-44
88
45-54
82
55-64
67
65+
32
African American
159
Asian
114
Caucasian
90
Hispanic
142
demographic
index
Has Kids
97
No Kids
106
- $20k
148
$20k-40k
148
$40k-60k
118
$60k-80k
94
$80k-100k
81
$100k-125k
58
$125k +
44
No College
128
College
100
Adv. Degree
65

Understand Refresh Your Car! Consumer Behavior

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Refresh Your Car! Basket Affinity & Size

brand
basket affinity
Febreze 16.7x
Glade 9.8x
Cinnamon Toast Crunch 7.1x
Kelloggs Pop Tarts 5.7x
basket size
index
Urgent Need (1-2 Items)
19
Express Lane (3-10 Items)
103
Fill Up (11-20 Items)
161
Pantry Stocking (21+ Items)
210

Where is Refresh Your Car! Purchased?

channels
index
Dollar
1352
Drug
2
Food
0
Mass
163
regions
hover to view index

What Else Do They Buy?

brand
household affinity
Marlboro 1.7x
Sunbeam 1.6x
Monster Energy 1.6x
Armour 1.6x

How Did They Pay?

method
index
Cash
113
Credit
85
Debit
114
Food Stamps
56

When is Refresh Your Car! Purchased?

day of week
Sun
17.5%
Mon
11.4%
Tue
11.5%
Wed
11.0%
Thu
12.8%
Fri
15.2%
Sat
20.5%
time of day
Morning
15.1%
Noon
14.7%
Afternoon
33.0%
Evening
26.9%
Late
10.3%

About Our Refresh Your Car! Consumer Insights

How do we know who buys Refresh Your Car!? InfoScout has hundreds of thousands of monthly active users uploading their shopping receipts (paper and electronic) through our portfolio of mobile apps. Receipts and behaviorally triggered surveys allow us to provide brands with real-time omnichannel shopper and consumer insights. This is just a sample of the Refresh Your Car! consumer and demographic data we get from millions of receipts. Get in touch with our team to learn more about the full power of our InfoScout Insights™ platform.