Right Guard Xtreme Consumer Insights

Who buys Right Guard Xtreme?

A Right Guard Xtreme consumer is generally slightly lower income, African American, and young adult age. Right Guard Xtreme consumers are more likely to purchase Right Guard Xtreme during larger pantry stocking trips. Brands such as Secret, Suave, and CoverGirl also tend to be purchased in the same trip. See sample consumer insights data below.

Right Guard Xtreme Basket Penetration

We analyzed our users' shopping receipts to generate this sample basket penetration data.

Brand $ per Basket
$3.47
% of Basket $ (median)
12.8%
Total Basket $ (median)
$27.02

See More Data

Get in touch with our team to learn more about our insights. Includes:

  • Omnichannel data (online & offline)
  • Real-time consumer and shopper insights
  • Behavioral data
  • Attitudinal surveys
  • And more!

Right Guard Xtreme Consumer Demographics

demographic
index
Female
98
Male
122
<24
93
25-34
119
35-44
101
45-54
84
55-64
82
65+
73
African American
138
Asian
116
Caucasian
93
Hispanic
138
demographic
index
Has Kids
99
No Kids
103
- $20k
117
$20k-40k
103
$40k-60k
121
$60k-80k
104
$80k-100k
93
$100k-125k
78
$125k +
74
No College
119
College
98
Adv. Degree
87

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Right Guard Xtreme Basket Affinity & Size

brand
basket affinity
Secret 8.5x
Suave 6.3x
CoverGirl 6.3x
Febreze 5.9x
basket size
index
Urgent Need (1-2 Items)
16
Express Lane (3-10 Items)
87
Fill Up (11-20 Items)
164
Pantry Stocking (21+ Items)
268

Where is Right Guard Xtreme Purchased?

channels
index
Beauty
9
Dollar
14
Drug
494
Food
34
Mass
121
regions
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What Else Do They Buy?

brand
household affinity
Huggies 1.5x
Angel Soft 1.5x
CoverGirl 1.5x
TRESemme 1.5x

How Did They Pay?

method
index
Cash
127
Credit
83
Debit
103
Food Stamps
64

When is Right Guard Xtreme Purchased?

day of week
Sun
17.0%
Mon
14.2%
Tue
13.7%
Wed
12.4%
Thu
12.2%
Fri
13.5%
Sat
17.0%
time of day
Morning
15.0%
Noon
16.8%
Afternoon
32.9%
Evening
26.5%
Late
8.7%

Get More Right Guard Xtreme Data

Contact us for the latest Right Guard Xtreme consumer demographic and purchase data.

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Find Answers to Questions

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Which brands do Right Guard Xtreme consumers switch to?

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Why do consumers stop buying Right Guard Xtreme products?

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Which retailers do Right Guard Xtreme shoppers prefer to shop at?

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What motivates consumers to try Right Guard Xtreme products?

Research the Right Guard Xtreme Target Market

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Who actually buys Right Guard Xtreme? Do these consumers match the intended target market of Right Guard Xtreme?

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What motivates the target market to purchase Right Guard Xtreme?

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What other target market should Right Guard Xtreme look at?

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Which other brands have a similar target market?

About Our Right Guard Xtreme Demographic Data

InfoScout has over 300,000 shoppers uploading their shopping receipts (paper and electronic) through our portfolio of mobile apps. Receipts and behaviorally triggered surveys allow us to provide brands with real-time omnichannel shopper and consumer insights. Demographic data is collected through demographic surveys taken in the apps.