Ritter Sport Consumer Insights

Who buys Ritter Sport?

A Ritter Sport consumer is generally very high income, Asian, and adolescent age. Ritter Sport consumers are more likely to purchase Ritter Sport during larger pantry stocking trips. Brands such as Lindt, Archer Farms, and Cadbury also tend to be purchased in the same trip. See sample consumer insights data below.

Ritter Sport Consumer Receipt Data

The sample data below is captured directly from our users' consumer shopping receipts.

Brand $ per Basket
$2.19
% of Basket $ (median)
7.9%
Total Basket $ (median)
$27.81

See More Data

Get in touch with our team to learn more about our insights. Includes:

  • Omnichannel data (online & offline)
  • Real-time consumer and shopper insights
  • Behavioral data
  • Attitudinal surveys
  • And more!

Ritter Sport Consumer Demographics

demographic
index
Female
96
Male
140
<24
209
25-34
99
35-44
100
45-54
101
55-64
65
65+
78
African American
120
Asian
185
Caucasian
82
Hispanic
92
demographic
index
Has Kids
89
No Kids
125
- $20k
93
$20k-40k
88
$40k-60k
97
$60k-80k
87
$80k-100k
89
$100k-125k
92
$125k +
166
No College
51
College
106
Adv. Degree
130

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Ritter Sport Basket Affinity & Size

brand
basket affinity
Lindt 39.6x
Archer Farms 16.7x
Cadbury 10.8x
Kit Kat 8.2x
basket size
index
Urgent Need (1-2 Items)
20
Express Lane (3-10 Items)
104
Fill Up (11-20 Items)
163
Pantry Stocking (21+ Items)
203

Where is Ritter Sport Purchased?

channels
index
Drug
188
Food
128
Gas & Convenience
9
Mass
97
regions
hover to view index

What Else Do They Buy?

brand
household affinity
Archer Farms 1.6x
Nutella 1.6x
Lindt 1.6x
Dannon Oikos 1.6x

How Did They Pay?

method
index
Cash
85
Credit
115
Debit
98
Food Stamps
79

When is Ritter Sport Purchased?

day of week
Sun
13.8%
Mon
17.4%
Tue
12.8%
Wed
14.7%
Thu
11.5%
Fri
13.8%
Sat
16.0%
time of day
Morning
13.3%
Noon
15.8%
Afternoon
35.7%
Evening
28.5%
Late
6.7%

About Our Ritter Sport Consumer Insights

How do we know who buys Ritter Sport? InfoScout has hundreds of thousands of monthly active users uploading their shopping receipts (paper and electronic) through our portfolio of mobile apps. Receipts and behaviorally triggered surveys allow us to provide brands with real-time omnichannel shopper and consumer insights. This is just a sample of the Ritter Sport consumer and demographic data we get from millions of receipts. Get in touch with our team to learn more about the full power of our InfoScout Insights™ platform.