Rothbury Farms Consumer Insights

Who buys Rothbury Farms?

A Rothbury Farms consumer is generally median income, Caucasian, and adolescent age. Rothbury Farms consumers are more likely to purchase Rothbury Farms during larger pantry stocking trips. Brands such as Marketside, Sunny Meadow, and Farmers Market also tend to be purchased in the same trip. See sample consumer insights data below.

Rothbury Farms Consumer Receipt Data

The sample data below is captured directly from our users' consumer shopping receipts.

Brand $ per Basket
$1.00
% of Basket $ (median)
1.5%
Total Basket $ (median)
$65.76

Access all the Data

Get in touch with our team to learn more about our InfoScout Insights™ platform. It includes:

  • Omnichannel data (online & offline)
  • Real-time consumer and shopper insights
  • Behavioral data
  • Attitudinal surveys
  • And more!

Rothbury Farms Consumer Demographics

demographic
index
Female
101
Male
92
<24
106
25-34
106
35-44
101
45-54
92
55-64
100
65+
70
African American
74
Asian
40
Caucasian
109
Hispanic
96
demographic
index
Has Kids
100
No Kids
99
- $20k
110
$20k-40k
110
$40k-60k
108
$60k-80k
117
$80k-100k
94
$100k-125k
83
$125k +
65
No College
109
College
99
Adv. Degree
91

Understand Rothbury Farms Consumer Behavior

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Rothbury Farms Basket Affinity & Size

brand
basket affinity
Marketside 9.3x
Sunny Meadow 6.0x
Farmers Market 5.6x
Bolthouse Farms 5.5x
basket size
index
Urgent Need (1-2 Items)
2
Express Lane (3-10 Items)
28
Fill Up (11-20 Items)
132
Pantry Stocking (21+ Items)
540

Where is Rothbury Farms Purchased?

channels
index
Club
0
Dollar
144
Drug
0
Food
19
Mass
199
regions
hover to view index

What Else Do They Buy?

brand
household affinity
Sunny Meadow 1.9x
Borden 1.6x
Ro-Tel 1.5x
Armour 1.5x

How Did They Pay?

method
index
Cash
80
Credit
93
Debit
112
Food Stamps
154

When is Rothbury Farms Purchased?

day of week
Sun
18.4%
Mon
14.3%
Tue
12.0%
Wed
11.3%
Thu
11.3%
Fri
15.5%
Sat
17.3%
time of day
Morning
15.4%
Noon
16.5%
Afternoon
35.5%
Evening
26.4%
Late
6.0%

About Our Rothbury Farms Consumer Insights

How do we know who buys Rothbury Farms? InfoScout has hundreds of thousands of monthly active users uploading their shopping receipts (paper and electronic) through our portfolio of mobile apps. Receipts and behaviorally triggered surveys allow us to provide brands with real-time omnichannel shopper and consumer insights. This is just a sample of the Rothbury Farms consumer and demographic data we get from millions of receipts. Get in touch with our team to learn more about the full power of our InfoScout Insights™ platform.