Sally Hansen Miracle Gel Consumer Insights

Who buys Sally Hansen Miracle Gel?

A Sally Hansen Miracle Gel consumer is generally very high income, African American, and adolescent age. Sally Hansen Miracle Gel consumers are more likely to purchase Sally Hansen Miracle Gel during larger pantry stocking trips. Brands such as CoverGirl, Neutrogena, and Secret also tend to be purchased in the same trip. See sample consumer insights data below.

Sally Hansen Miracle Gel Consumer Receipt Data

The sample data below is captured directly from our users' consumer shopping receipts.

Brand $ per Basket
$9.99
% of Basket $ (median)
23.2%
Total Basket $ (median)
$43.01

See More Data

Get in touch with our team to learn more about our insights. Includes:

  • Omnichannel data (online & offline)
  • Real-time consumer and shopper insights
  • Behavioral data
  • Attitudinal surveys
  • And more!

Sally Hansen Miracle Gel Consumer Demographics

demographic
index
Female
105
Male
52
<24
129
25-34
97
35-44
93
45-54
105
55-64
117
65+
113
African American
132
Asian
82
Caucasian
99
Hispanic
106
demographic
index
Has Kids
90
No Kids
123
- $20k
85
$20k-40k
97
$40k-60k
91
$60k-80k
101
$80k-100k
107
$100k-125k
104
$125k +
115
No College
92
College
102
Adv. Degree
101

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Sally Hansen Miracle Gel Basket Affinity & Size

brand
basket affinity
CoverGirl 15.1x
Neutrogena 10.0x
Secret 7.9x
Olay 7.3x
basket size
index
Urgent Need (1-2 Items)
39
Express Lane (3-10 Items)
103
Fill Up (11-20 Items)
126
Pantry Stocking (21+ Items)
204

Where is Sally Hansen Miracle Gel Purchased?

channels
index
Beauty
2112
Drug
593
Food
2
Mass
122
regions
hover to view index

What Else Do They Buy?

brand
household affinity
Wrigley's Extra 1.3x
Neutrogena 1.3x
Totino's Pizza Rolls 1.3x
Coca-Cola Zero 1.3x

How Did They Pay?

method
index
Cash
103
Credit
105
Debit
105
Food Stamps
19

When is Sally Hansen Miracle Gel Purchased?

day of week
Sun
15.2%
Mon
12.1%
Tue
12.8%
Wed
12.1%
Thu
13.2%
Fri
16.2%
Sat
18.4%
time of day
Morning
13.6%
Noon
16.2%
Afternoon
35.7%
Evening
27.7%
Late
6.7%

About Our Sally Hansen Miracle Gel Consumer Insights

How do we know who buys Sally Hansen Miracle Gel? InfoScout has hundreds of thousands of monthly active users uploading their shopping receipts (paper and electronic) through our portfolio of mobile apps. Receipts and behaviorally triggered surveys allow us to provide brands with real-time omnichannel shopper and consumer insights. This is just a sample of the Sally Hansen Miracle Gel consumer and demographic data we get from millions of receipts. Get in touch with our team to learn more about the full power of our InfoScout Insights™ platform.