Schick Hydro Silk Consumer Insights

Who buys Schick Hydro Silk?

A Schick Hydro Silk consumer is generally very low income, Asian, and adolescent age. Schick Hydro Silk consumers are more likely to purchase Schick Hydro Silk during larger pantry stocking trips. Brands such as Secret, Oral-B, and TRESemme also tend to be purchased in the same trip. See sample consumer insights data below.

Schick Hydro Silk Basket Penetration

We analyzed our users' shopping receipts to generate this sample basket penetration data.

Brand $ per Basket
$13.49
% of Basket $ (median)
34.2%
Total Basket $ (median)
$39.49

See More Data

Get in touch with our team to learn more about our insights. Includes:

  • Omnichannel data (online & offline)
  • Real-time consumer and shopper insights
  • Behavioral data
  • Attitudinal surveys
  • And more!

Schick Hydro Silk Consumer Demographics

demographic
index
Female
105
Male
55
<24
168
25-34
151
35-44
89
45-54
70
55-64
58
65+
29
African American
87
Asian
135
Caucasian
94
Hispanic
131
demographic
index
Has Kids
94
No Kids
113
- $20k
130
$20k-40k
123
$40k-60k
106
$60k-80k
106
$80k-100k
81
$100k-125k
87
$125k +
64
No College
97
College
104
Adv. Degree
83

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Schick Hydro Silk Basket Affinity & Size

brand
basket affinity
Secret 11.2x
Oral-B 10.0x
TRESemme 9.5x
Febreze 7.9x
basket size
index
Urgent Need (1-2 Items)
27
Express Lane (3-10 Items)
90
Fill Up (11-20 Items)
154
Pantry Stocking (21+ Items)
242

Where is Schick Hydro Silk Purchased?

channels
index
Beauty
151
Club
26
Drug
433
Food
18
Mass
136
regions
hover to view index

What Else Do They Buy?

brand
household affinity
Huggies 1.6x
TRESemme 1.5x
Swiffer 1.5x
Olay 1.5x

How Did They Pay?

method
index
Cash
106
Credit
80
Debit
107
Food Stamps
42

When is Schick Hydro Silk Purchased?

day of week
Sun
15.6%
Mon
12.6%
Tue
12.7%
Wed
12.4%
Thu
13.0%
Fri
16.1%
Sat
17.7%
time of day
Morning
13.9%
Noon
17.1%
Afternoon
33.1%
Evening
27.6%
Late
8.3%

Get More Schick Hydro Silk Data

Contact us for the latest Schick Hydro Silk consumer demographic and purchase data.

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Find Answers to Questions

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Which brands do Schick Hydro Silk consumers switch to?

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Why do consumers stop buying Schick Hydro Silk products?

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Which retailers do Schick Hydro Silk shoppers prefer to shop at?

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What motivates consumers to try Schick Hydro Silk products?

Research the Schick Hydro Silk Target Market

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Who actually buys Schick Hydro Silk? Do these consumers match the intended target market of Schick Hydro Silk?

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What motivates the target market to buy Schick Hydro Silk?

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What other target market should Schick Hydro Silk look at?

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Which other brands have a similar target market?

About Our Schick Hydro Silk Demographic Data

InfoScout has over 300,000 shoppers uploading their shopping receipts (paper and electronic) through our portfolio of mobile apps. Receipts and behaviorally triggered surveys allow us to provide brands with real-time omnichannel shopper and consumer insights. Demographic data is collected through demographic surveys taken in the apps.