Schickhaus Consumer Insights

Who buys Schickhaus?

A Schickhaus consumer is generally higher income, Caucasian, and senior age. Schickhaus consumers are more likely to purchase Schickhaus during larger pantry stocking trips. Brands such as Perdue, Entenmann's, and Maxwell House also tend to be purchased in the same trip. See sample consumer insights data below.

Schickhaus Consumer Receipt Data

The sample data below is captured directly from our users' consumer shopping receipts.

Brand $ per Basket
$2.18
% of Basket $ (median)
3.1%
Total Basket $ (median)
$70.24

See More Data

Get in touch with our team to learn more about our insights. Includes:

  • Omnichannel data (online & offline)
  • Real-time consumer and shopper insights
  • Behavioral data
  • Attitudinal surveys
  • And more!

Schickhaus Consumer Demographics

demographic
index
Female
100
Male
99
<24
75
25-34
41
35-44
87
45-54
134
55-64
221
65+
284
African American
31
Asian
31
Caucasian
118
Hispanic
44
demographic
index
Has Kids
95
No Kids
111
- $20k
39
$20k-40k
90
$40k-60k
68
$60k-80k
109
$80k-100k
84
$100k-125k
197
$125k +
114
No College
117
College
97
Adv. Degree
97

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Schickhaus Basket Affinity & Size

brand
basket affinity
Perdue 17.6x
Entenmann's 15.2x
Maxwell House 15.1x
Scott 14.4x
basket size
index
Urgent Need (1-2 Items)
4
Express Lane (3-10 Items)
42
Fill Up (11-20 Items)
118
Pantry Stocking (21+ Items)
502

Where is Schickhaus Purchased?

channels
index
Food
296
regions
hover to view index

What Else Do They Buy?

brand
household affinity
Entenmann's 3.2x
Perdue 3.2x
Utz 2.8x
Smart Balance 2.4x

How Did They Pay?

method
index
Cash
127
Credit
82
Debit
99
Food Stamps
35

When is Schickhaus Purchased?

day of week
Sun
23.5%
Mon
15.3%
Tue
11.0%
Wed
10.8%
Thu
8.7%
Fri
13.3%
Sat
17.4%
time of day
Morning
21.0%
Noon
22.6%
Afternoon
31.2%
Evening
22.2%
Late
3.0%

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Find Answers to Questions

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Which brands do Schickhaus consumers switch to?

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Why do consumers stop buying Schickhaus products?

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Which retailers do Schickhaus shoppers prefer to shop at?

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What motivates consumers to try Schickhaus products?

Research the Schickhaus Target Market

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Who actually buys Schickhaus? Do these consumers match the intended target market of Schickhaus?

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What motivates the target market to buy Schickhaus?

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What other target market should Schickhaus look at?

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Which other brands have a similar target market?

About Our Schickhaus Demographic Data

InfoScout has over 300,000 shoppers uploading their shopping receipts (paper and electronic) through our portfolio of mobile apps. Receipts and behaviorally triggered surveys allow us to provide brands with real-time omnichannel shopper and consumer insights. Demographic data is collected through demographic surveys taken in the apps.