Scott 1000 Consumer Insights

Who buys Scott 1000? Scott 1000 consumers are generally very low income, Hispanic, and adolescent age. Scott 1000 consumers are more likely to purchase Scott 1000 during larger pantry stocking trips. Brands such as Bounty, Kleenex, and Gain also tend to be purchased in the same trip. Sample consumer insights data below.

Scott 1000 Basket Penetration

The sample data below comes from real shopping receipts. InfoScout has America's largest purchase panel, and captures 1 in every 500 shopping trips. Learn more about our data

Data shown is from 2014-2015. Contact us for real-time data.

Brand $ per Basket
$9.24
% of Basket $ (median)
13.5%
Total Basket $ (median)
$68.69

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Contact our sales team for real-time data and deeper insights, including:

  • Omnichannel data (online & offline)
  • Real-time consumer and shopper insights
  • Behavioral data
  • Attitudinal surveys
  • Recent demographic data

Scott 1000 Consumer Demographics

demographic
index
Female
100
Male
102
<24
129
25-34
85
35-44
96
45-54
116
55-64
111
65+
124
African American
156
Asian
90
Caucasian
90
Hispanic
169
demographic
index
Has Kids
98
No Kids
105
- $20k
133
$20k-40k
109
$40k-60k
100
$60k-80k
95
$80k-100k
95
$100k-125k
87
$125k +
90
No College
125
College
96
Adv. Degree
90

Understand Scott 1000 Consumer Behavior

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Scott 1000 Basket Affinity & Size

brand
basket affinity
Bounty 9.2x
Kleenex 6.2x
Gain 5.6x
Dixie 5.4x
basket size
index
Urgent Need (1-2 Items)
20
Express Lane (3-10 Items)
69
Fill Up (11-20 Items)
161
Pantry Stocking (21+ Items)
323

Where is Scott 1000 Purchased?

channels
index
Beauty
3
Club
172
Dollar
172
Drug
143
Food
57
Gas & Convenience
1
Mass
110
regions
hover to view index

What Else Do They Buy?

brand
household affinity
Utz 1.6x
Goya 1.5x
Perdue 1.5x
Entenmann's 1.4x

How Did They Pay?

method
index
Cash
109
Credit
97
Debit
99
Food Stamps
68

When is Scott 1000 Purchased?

day of week
Sun
17.6%
Mon
13.1%
Tue
11.5%
Wed
11.5%
Thu
12.3%
Fri
15.6%
Sat
18.5%
time of day
Morning
15.0%
Noon
18.3%
Afternoon
35.3%
Evening
25.6%
Late
5.7%

Data shown is from 2014-2015. Contact us for real-time data.

Get Better Data

Contact our sales team for real-time data and deeper insights.

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Real-time purchase and demographic data

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What other brands do Scott 1000 consumers purchase?

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Why do Scott 1000 consumers try new brands?

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Where do Scott 1000 consumers prefer to shop?

Clients

Example InfoScout clients

Data Highlights

Real Time Shopper and Consumer Data

Daily, Not Quarterly
Rapid consumer and shopper insights.

More Shopping Trips Captured

1 in every 500 Shopping Trips
InfoScout captures 15 times more shopping trips daily than legacy panels.

Balanced Panel

The Real America
Our panel includes traditionally hard-to-reach segments like young mothers, high-income households and male millennials.

Examples of different retailer types

Omnichannel Visibility
Every retailer, from Big Box to Bodegas to Online.

Research the Scott 1000 Target Market

Arrow and target

Who actually buys Scott 1000? Do these consumers match the intended target market of Scott 1000?

Thought bubble

What motivates the target market to purchase Scott 1000?

magnifying glass

What other target market should Scott 1000 look at?

venn diagram

Which other brands have a similar target market?

Where Does Our Data Come From?

InfoScout has America's largest purchase panel. We capture 1 in every 500 shopping trips because over 300,000 users upload their shopping receipts (paper and electronic) through our mobile apps. Additional data is collected through behaviorally triggered surveys taken in our apps.

Learn more about our data

What Does InfoScout Do?

InfoScout provides next generation consumer insights that explain why people buy in an omnichannel world. Our solutions include shopper profile reports, consumer surveys, buy & why studies, and insights subscriptions.

Learn more about us