Sea Best Consumer Insights

Who buys Sea Best?

A Sea Best consumer is generally very low income, African American, and adolescent age. Sea Best consumers are more likely to purchase Sea Best during larger pantry stocking trips. Brands such as Borden, Blue Bonnet, and Jennie-O also tend to be purchased in the same trip. See sample consumer insights data below.

Sea Best Consumer Receipt Data

The sample data below is captured directly from our users' consumer shopping receipts.

Brand $ per Basket
$7.98
% of Basket $ (median)
10.6%
Total Basket $ (median)
$75.18

See More Data

Get in touch with our team to learn more about our insights. Includes:

  • Omnichannel data (online & offline)
  • Real-time consumer and shopper insights
  • Behavioral data
  • Attitudinal surveys
  • And more!

Sea Best Consumer Demographics

demographic
index
Female
99
Male
107
<24
152
25-34
117
35-44
89
45-54
96
55-64
92
65+
94
African American
454
Asian
132
Caucasian
70
Hispanic
181
demographic
index
Has Kids
99
No Kids
103
- $20k
160
$20k-40k
146
$40k-60k
102
$60k-80k
90
$80k-100k
79
$100k-125k
80
$125k +
51
No College
123
College
96
Adv. Degree
91

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Sea Best Basket Affinity & Size

brand
basket affinity
Borden 9.0x
Blue Bonnet 7.7x
Jennie-O 7.2x
Bar-S 7.1x
basket size
index
Urgent Need (1-2 Items)
7
Express Lane (3-10 Items)
42
Fill Up (11-20 Items)
138
Pantry Stocking (21+ Items)
472

Where is Sea Best Purchased?

channels
index
Dollar
226
Drug
4
Food
49
Mass
173
regions
hover to view index

What Else Do They Buy?

brand
household affinity
Sunny Meadow 2.1x
Sunbeam 1.9x
Borden 1.9x
Hawaiian Punch 1.8x

How Did They Pay?

method
index
Cash
112
Credit
73
Debit
98
Food Stamps
291

When is Sea Best Purchased?

day of week
Sun
16.4%
Mon
13.6%
Tue
12.1%
Wed
11.1%
Thu
12.0%
Fri
14.7%
Sat
20.1%
time of day
Morning
12.6%
Noon
14.0%
Afternoon
35.8%
Evening
30.6%
Late
7.0%

About Our Sea Best Consumer Insights

How do we know who buys Sea Best? InfoScout has hundreds of thousands of monthly active users uploading their shopping receipts (paper and electronic) through our portfolio of mobile apps. Receipts and behaviorally triggered surveys allow us to provide brands with real-time omnichannel shopper and consumer insights. This is just a sample of the Sea Best consumer and demographic data we get from millions of receipts. Get in touch with our team to learn more about the full power of our InfoScout Insights™ platform.