Seattles Best Coffee Consumer Insights

Who buys Seattles Best Coffee?

A Seattles Best Coffee consumer is generally slightly higher income, Caucasian, and older age. Seattles Best Coffee consumers are more likely to purchase Seattles Best Coffee during larger pantry stocking trips. Brands such as International Delight, Fresh Selections, and Coffee-mate also tend to be purchased in the same trip. See sample consumer insights data below.

Seattles Best Coffee Basket Penetration

We analyzed our users' shopping receipts to generate this sample basket penetration data.

Brand $ per Basket
$5.99
% of Basket $ (median)
9.7%
Total Basket $ (median)
$61.90

See More Data

Get in touch with our team to learn more about our insights. Includes:

  • Omnichannel data (online & offline)
  • Real-time consumer and shopper insights
  • Behavioral data
  • Attitudinal surveys
  • And more!

Seattles Best Coffee Consumer Demographics

demographic
index
Female
101
Male
87
<24
73
25-34
85
35-44
95
45-54
117
55-64
137
65+
114
African American
47
Asian
77
Caucasian
110
Hispanic
53
demographic
index
Has Kids
94
No Kids
114
- $20k
65
$20k-40k
100
$40k-60k
102
$60k-80k
111
$80k-100k
112
$100k-125k
102
$125k +
88
No College
88
College
103
Adv. Degree
99

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Seattles Best Coffee Basket Affinity & Size

brand
basket affinity
International Delight 5.8x
Fresh Selections 5.6x
Coffee-mate 4.3x
Vlasic 4.1x
basket size
index
Urgent Need (1-2 Items)
9
Express Lane (3-10 Items)
44
Fill Up (11-20 Items)
146
Pantry Stocking (21+ Items)
450

Where is Seattles Best Coffee Purchased?

channels
index
Club
25
Drug
12
Food
130
Gas & Convenience
6
Mass
116
regions
hover to view index

What Else Do They Buy?

brand
household affinity
Fresh Selections 1.7x
International Delight 1.5x
Nabisco Triscuit 1.5x
Dannon Oikos 1.5x

How Did They Pay?

method
index
Cash
83
Credit
105
Debit
106
Food Stamps
90

When is Seattles Best Coffee Purchased?

day of week
Sun
17.5%
Mon
13.1%
Tue
12.6%
Wed
12.3%
Thu
11.1%
Fri
16.5%
Sat
16.8%
time of day
Morning
16.8%
Noon
17.2%
Afternoon
34.1%
Evening
25.8%
Late
6.1%

Get More Seattles Best Coffee Data

Contact us for the latest Seattles Best Coffee consumer demographic and purchase data.

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Find Answers to Questions

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Which brands do Seattles Best Coffee consumers switch to?

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Why do consumers stop buying Seattles Best Coffee products?

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Which retailers do Seattles Best Coffee shoppers prefer to shop at?

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What motivates consumers to try Seattles Best Coffee products?

Research the Seattles Best Coffee Target Market

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Who actually buys Seattles Best Coffee? Do these consumers match the intended target market of Seattles Best Coffee?

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What motivates the target market to buy Seattles Best Coffee?

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What other target market should Seattles Best Coffee look at?

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Which other brands have a similar target market?

About Our Seattles Best Coffee Demographic Data

InfoScout has over 300,000 shoppers uploading their shopping receipts (paper and electronic) through our portfolio of mobile apps. Receipts and behaviorally triggered surveys allow us to provide brands with real-time omnichannel shopper and consumer insights. Demographic data is collected through demographic surveys taken in the apps.