Shenandoah Growers Consumer Insights

Who buys Shenandoah Growers?

A Shenandoah Growers consumer is generally higher income, African American, and older age. Shenandoah Growers consumers are more likely to purchase Shenandoah Growers during larger pantry stocking trips. Brands such as Marketside, TURKEY KNOB, and Sunny Meadow also tend to be purchased in the same trip. See sample consumer insights data below.

Shenandoah Growers Consumer Receipt Data

The sample data below is captured directly from our users' consumer shopping receipts.

Brand $ per Basket
$2.24
% of Basket $ (median)
3.5%
Total Basket $ (median)
$63.57

See More Data

Get in touch with our team to learn more about our insights. Includes:

  • Omnichannel data (online & offline)
  • Real-time consumer and shopper insights
  • Behavioral data
  • Attitudinal surveys
  • And more!

Shenandoah Growers Consumer Demographics

demographic
index
Female
100
Male
99
<24
81
25-34
104
35-44
97
45-54
99
55-64
108
65+
106
African American
147
Asian
79
Caucasian
104
Hispanic
57
demographic
index
Has Kids
95
No Kids
112
- $20k
82
$20k-40k
100
$40k-60k
99
$60k-80k
97
$80k-100k
96
$100k-125k
116
$125k +
107
No College
77
College
103
Adv. Degree
114

Understand Shenandoah Growers Consumer Behavior

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Shenandoah Growers Basket Affinity & Size

brand
basket affinity
Marketside 8.5x
TURKEY KNOB 6.7x
Sunny Meadow 6.1x
Bolthouse Farms 6.0x
basket size
index
Urgent Need (1-2 Items)
4
Express Lane (3-10 Items)
40
Fill Up (11-20 Items)
156
Pantry Stocking (21+ Items)
465

Where is Shenandoah Growers Purchased?

channels
index
Drug
0
Food
39
Mass
191
regions
hover to view index

What Else Do They Buy?

brand
household affinity
Sunbeam 1.7x
Sunny Meadow 1.7x
Domino 1.7x
Utz 1.6x

How Did They Pay?

method
index
Cash
81
Credit
107
Debit
107
Food Stamps
97

When is Shenandoah Growers Purchased?

day of week
Sun
18.1%
Mon
13.0%
Tue
11.8%
Wed
11.3%
Thu
11.8%
Fri
15.3%
Sat
18.6%
time of day
Morning
14.0%
Noon
17.7%
Afternoon
36.4%
Evening
25.6%
Late
6.3%

About Our Shenandoah Growers Consumer Insights

How do we know who buys Shenandoah Growers? InfoScout has hundreds of thousands of monthly active users uploading their shopping receipts (paper and electronic) through our portfolio of mobile apps. Receipts and behaviorally triggered surveys allow us to provide brands with real-time omnichannel shopper and consumer insights. This is just a sample of the Shenandoah Growers consumer and demographic data we get from millions of receipts. Get in touch with our team to learn more about the full power of our InfoScout Insights™ platform.