Smartfood Ready To Go Snacks Consumer Insights

Who buys Smartfood Ready To Go Snacks?

A Smartfood Ready To Go Snacks consumer is generally slightly higher income, African American, and lower middle age. Smartfood Ready To Go Snacks consumers are more likely to purchase Smartfood Ready To Go Snacks during larger pantry stocking trips. Brands such as Doritos, Utz, and YoCrunch also tend to be purchased in the same trip. See sample consumer insights data below.

Smartfood Ready To Go Snacks Basket Penetration

We analyzed our users' shopping receipts to generate this sample basket penetration data.

Brand $ per Basket
$3.58
% of Basket $ (median)
5.6%
Total Basket $ (median)
$63.68

See More Data

Get in touch with our team to learn more about our insights. Includes:

  • Omnichannel data (online & offline)
  • Real-time consumer and shopper insights
  • Behavioral data
  • Attitudinal surveys
  • And more!

Smartfood Ready To Go Snacks Consumer Demographics

demographic
index
Female
100
Male
99
<24
97
25-34
91
35-44
112
45-54
106
55-64
66
65+
73
African American
152
Asian
78
Caucasian
104
Hispanic
71
demographic
index
Has Kids
110
No Kids
77
- $20k
86
$20k-40k
92
$40k-60k
88
$60k-80k
85
$80k-100k
126
$100k-125k
109
$125k +
123
No College
88
College
101
Adv. Degree
108

Understand Smartfood Ready To Go Snacks Consumer Behavior

Leading brands and retailers use our consumer and shopper insights data to increase ROI, retain shoppers and consumers, find new opportunities, and more. Understand My Consumers

Smartfood Ready To Go Snacks Basket Affinity & Size

brand
basket affinity
Doritos 4.0x
Utz 3.9x
YoCrunch 3.8x
Ruffles 3.8x
basket size
index
Urgent Need (1-2 Items)
14
Express Lane (3-10 Items)
64
Fill Up (11-20 Items)
145
Pantry Stocking (21+ Items)
374

Where is Smartfood Ready To Go Snacks Purchased?

channels
index
Club
91
Dollar
245
Drug
76
Food
67
Gas & Convenience
27
Mass
127
regions
hover to view index

What Else Do They Buy?

brand
household affinity
Entenmann's 1.7x
Utz 1.7x
YoCrunch 1.7x
Perdue 1.5x

How Did They Pay?

method
index
Cash
121
Credit
91
Debit
97
Food Stamps
130

When is Smartfood Ready To Go Snacks Purchased?

day of week
Sun
16.2%
Mon
13.6%
Tue
12.1%
Wed
12.5%
Thu
12.5%
Fri
15.8%
Sat
17.3%
time of day
Morning
16.0%
Noon
17.9%
Afternoon
32.7%
Evening
26.9%
Late
6.5%

Get More Smartfood Ready To Go Snacks Data

Contact us for the latest Smartfood Ready To Go Snacks consumer demographic and purchase data.

arrow pointing at form

Find Answers to Questions

One arrow going a different direction

Which brands do Smartfood Ready To Go Snacks consumers switch to?

Stop sign

Why do consumers stop buying Smartfood Ready To Go Snacks products?

Store front

Which retailers do Smartfood Ready To Go Snacks shoppers prefer to shop at?

Sale sign

What motivates consumers to try Smartfood Ready To Go Snacks products?

Research the Smartfood Ready To Go Snacks Target Market

Arrow and target

Who actually buys Smartfood Ready To Go Snacks? Do these consumers match the intended target market of Smartfood Ready To Go Snacks?

Thought bubble

What motivates the target market to buy Smartfood Ready To Go Snacks?

Magnifying glass

What other target market should Smartfood Ready To Go Snacks look at?

Venn diagram

Which other brands have a similar target market?

About Our Smartfood Ready To Go Snacks Demographic Data

InfoScout has over 300,000 shoppers uploading their shopping receipts (paper and electronic) through our portfolio of mobile apps. Receipts and behaviorally triggered surveys allow us to provide brands with real-time omnichannel shopper and consumer insights. Demographic data is collected through demographic surveys taken in the apps.