Snuggle Scent Boosters Consumer Insights

Who buys Snuggle Scent Boosters? A Snuggle Scent Boosters consumer is generally very low income, African American, and lower middle age. Snuggle Scent Boosters consumers are more likely to purchase Snuggle Scent Boosters during larger pantry stocking trips. Brands such as Febreze, Gain, and Tide also tend to be purchased in the same trip. Sample consumer insights data below.

Snuggle Scent Boosters Basket Penetration

The sample data below comes from real shopping receipts. InfoScout has America's largest purchase panel, and captures 1 in every 500 shopping trips. Learn more about our data

Data shown is from 2014-2015. Contact us for real-time data.

Brand $ per Basket
$4.00
% of Basket $ (median)
7.9%
Total Basket $ (median)
$50.93

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  • Omnichannel data (online & offline)
  • Real-time consumer and shopper insights
  • Behavioral data
  • Attitudinal surveys
  • Recent demographic data

Snuggle Scent Boosters Consumer Demographics

demographic
index
Female
103
Male
68
<24
96
25-34
87
35-44
109
45-54
107
55-64
94
65+
68
African American
173
Asian
45
Caucasian
102
Hispanic
101
demographic
index
Has Kids
103
No Kids
94
- $20k
133
$20k-40k
122
$40k-60k
117
$60k-80k
104
$80k-100k
82
$100k-125k
70
$125k +
65
No College
165
College
95
Adv. Degree
47

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Snuggle Scent Boosters Basket Affinity & Size

brand
basket affinity
Febreze 9.6x
Gain 8.4x
Tide 8.1x
Clorox 7.4x
basket size
index
Urgent Need (1-2 Items)
8
Express Lane (3-10 Items)
54
Fill Up (11-20 Items)
165
Pantry Stocking (21+ Items)
398

Where is Snuggle Scent Boosters Purchased?

channels
index
Club
19
Dollar
821
Drug
8
Food
80
Gas & Convenience
6
Mass
121
regions
hover to view index

What Else Do They Buy?

brand
household affinity
Marlboro 1.9x
Gain 1.7x
Sunbeam 1.6x
Sunny Meadow 1.6x

How Did They Pay?

method
index
Cash
103
Credit
76
Debit
123
Food Stamps
89

When is Snuggle Scent Boosters Purchased?

day of week
Sun
16.4%
Mon
13.8%
Tue
12.7%
Wed
12.1%
Thu
11.0%
Fri
15.0%
Sat
18.9%
time of day
Morning
15.6%
Noon
18.7%
Afternoon
34.6%
Evening
24.9%
Late
6.3%

Data shown is from 2014-2015. Contact us for real-time data.

Get Better Data

Contact our sales team for real-time data and deeper insights.

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Real-time purchase and demographic data

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What other brands do Snuggle Scent Boosters consumers purchase?

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Why do Snuggle Scent Boosters consumers try new brands?

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Where do Snuggle Scent Boosters consumers prefer to shop?

Clients

Example InfoScout clients

Data Highlights

Real Time Shopper and Consumer Data

Daily, Not Quarterly
Rapid consumer and shopper insights.

More Shopping Trips Captured

1 in every 500 Shopping Trips
InfoScout captures 15 times more shopping trips daily than legacy panels.

Balanced Panel

The Real America
Our panel includes traditionally hard-to-reach segments like young mothers, high-income households and male millennials.

Examples of different retailer types

Omnichannel Visibility
Every retailer, from Big Box to Bodegas to Online.

Research the Snuggle Scent Boosters Target Market

Arrow and target

Who actually buys Snuggle Scent Boosters? Do these consumers match the intended target market of Snuggle Scent Boosters?

Thought bubble

What motivates the target market to purchase Snuggle Scent Boosters?

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What other target market should Snuggle Scent Boosters look at?

venn diagram

Which other brands have a similar target market?

Where Does Our Data Come From?

InfoScout has America's largest purchase panel. We capture 1 in every 500 shopping trips because over 300,000 users upload their shopping receipts (paper and electronic) through our mobile apps. Additional data is collected through behaviorally triggered surveys taken in our apps.

Learn more about our data

What Does InfoScout Do?

InfoScout provides next generation consumer insights that explain why people buy in an omnichannel world. Our solutions include shopper profile reports, consumer surveys, buy & why studies, and insights subscriptions.

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