Snyders Of Hanover 100 Calorie Pack Consumer Insights

Who buys Snyders Of Hanover 100 Calorie Pack? A Snyders Of Hanover 100 Calorie Pack consumer is generally very high income, Caucasian, and upper middle age. Snyders Of Hanover 100 Calorie Pack consumers are more likely to purchase Snyders Of Hanover 100 Calorie Pack during larger pantry stocking trips. Brands such as Nutella, Capri Sun, and Welchs also tend to be purchased in the same trip. Sample consumer insights data below.

Snyders Of Hanover 100 Calorie Pack Basket Penetration

The sample data below comes from real shopping receipts. InfoScout has America's largest purchase panel, and captures 1 in every 500 shopping trips. Learn more about our data

Data shown is from 2014-2015. Contact us for real-time data.

Brand $ per Basket
$4.29
% of Basket $ (median)
4.9%
Total Basket $ (median)
$87.30

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  • Real-time consumer and shopper insights
  • Behavioral data
  • Attitudinal surveys
  • Recent demographic data

Snyders Of Hanover 100 Calorie Pack Consumer Demographics

demographic
index
Female
103
Male
73
<24
23
25-34
51
35-44
127
45-54
137
55-64
83
65+
50
African American
66
Asian
69
Caucasian
108
Hispanic
82
demographic
index
Has Kids
117
No Kids
62
- $20k
30
$20k-40k
36
$40k-60k
50
$60k-80k
92
$80k-100k
126
$100k-125k
149
$125k +
251
No College
51
College
95
Adv. Degree
184

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Snyders Of Hanover 100 Calorie Pack Basket Affinity & Size

brand
basket affinity
Nutella 10.2x
Capri Sun 7.9x
Welchs 7.6x
YoCrunch 6.8x
basket size
index
Urgent Need (1-2 Items)
3
Express Lane (3-10 Items)
41
Fill Up (11-20 Items)
153
Pantry Stocking (21+ Items)
468

Where is Snyders Of Hanover 100 Calorie Pack Purchased?

channels
index
Club
74
Drug
12
Food
171
Gas & Convenience
4
Mass
74
regions
hover to view index

What Else Do They Buy?

brand
household affinity
Smart Balance 2.3x
Entenmann's 2.1x
Perdue 2.1x
Utz 2.0x

How Did They Pay?

method
index
Cash
67
Credit
146
Debit
82
Food Stamps
38

When is Snyders Of Hanover 100 Calorie Pack Purchased?

day of week
Sun
15.9%
Mon
13.7%
Tue
15.8%
Wed
12.3%
Thu
14.2%
Fri
13.7%
Sat
14.4%
time of day
Morning
22.0%
Noon
19.8%
Afternoon
32.0%
Evening
21.9%
Late
4.4%

Data shown is from 2014-2015. Contact us for real-time data.

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Contact our sales team for real-time data and deeper insights.

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Real-time purchase and demographic data

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What other brands do Snyders Of Hanover 100 Calorie Pack consumers purchase?

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Why do Snyders Of Hanover 100 Calorie Pack consumers try new brands?

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Where do Snyders Of Hanover 100 Calorie Pack consumers prefer to shop?

Clients

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Data Highlights

Real Time Shopper and Consumer Data

Daily, Not Quarterly
Rapid consumer and shopper insights.

More Shopping Trips Captured

1 in every 500 Shopping Trips
InfoScout captures 15 times more shopping trips daily than legacy panels.

Balanced Panel

The Real America
Our panel includes traditionally hard-to-reach segments like young mothers, high-income households and male millennials.

Examples of different retailer types

Omnichannel Visibility
Every retailer, from Big Box to Bodegas to Online.

Research the Snyders Of Hanover 100 Calorie Pack Target Market

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Who actually buys Snyders Of Hanover 100 Calorie Pack? Do these consumers match the intended target market of Snyders Of Hanover 100 Calorie Pack?

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What motivates the target market to purchase Snyders Of Hanover 100 Calorie Pack?

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What other target market should Snyders Of Hanover 100 Calorie Pack look at?

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Which other brands have a similar target market?

Where Does Our Data Come From?

InfoScout has America's largest purchase panel. We capture 1 in every 500 shopping trips because over 300,000 users upload their shopping receipts (paper and electronic) through our mobile apps. Additional data is collected through behaviorally triggered surveys taken in our apps.

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What Does InfoScout Do?

InfoScout provides next generation consumer insights that explain why people buy in an omnichannel world. Our solutions include shopper profile reports, consumer surveys, buy & why studies, and insights subscriptions.

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