Snyder's of Hanover Pretzel Pieces Consumer Insights

Who buys Snyder's of Hanover Pretzel Pieces?

A Snyder's of Hanover Pretzel Pieces consumer is generally higher income, Caucasian, and upper middle age. Snyder's of Hanover Pretzel Pieces consumers are more likely to purchase Snyder's of Hanover Pretzel Pieces during larger pantry stocking trips. Brands such as Chex Mix, Tostitos Scoops, and Jack Link's also tend to be purchased in the same trip. See sample consumer insights data below.

Snyder's of Hanover Pretzel Pieces Basket Penetration

We analyzed our users' shopping receipts to generate this sample basket penetration data.

Brand $ per Basket
$2.98
% of Basket $ (median)
4.5%
Total Basket $ (median)
$65.95

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Get in touch with our team to learn more about our insights. Includes:

  • Omnichannel data (online & offline)
  • Real-time consumer and shopper insights
  • Behavioral data
  • Attitudinal surveys
  • And more!

Snyder's of Hanover Pretzel Pieces Consumer Demographics

demographic
index
Female
100
Male
100
<24
107
25-34
96
35-44
98
45-54
115
55-64
91
65+
74
African American
50
Asian
84
Caucasian
112
Hispanic
42
demographic
index
Has Kids
99
No Kids
102
- $20k
88
$20k-40k
99
$40k-60k
97
$60k-80k
100
$80k-100k
106
$100k-125k
108
$125k +
100
No College
100
College
101
Adv. Degree
94

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Snyder's of Hanover Pretzel Pieces Basket Affinity & Size

brand
basket affinity
Chex Mix 4.3x
Tostitos Scoops 4.0x
Jack Link's 4.0x
Archer Farms 3.7x
basket size
index
Urgent Need (1-2 Items)
11
Express Lane (3-10 Items)
54
Fill Up (11-20 Items)
149
Pantry Stocking (21+ Items)
408

Where is Snyder's of Hanover Pretzel Pieces Purchased?

channels
index
Club
2
Dollar
21
Drug
41
Food
76
Gas & Convenience
61
Mass
153
regions
hover to view index

What Else Do They Buy?

brand
household affinity
Chex Mix 1.5x
Utz 1.5x
YoCrunch 1.5x
Nabisco Triscuit 1.4x

How Did They Pay?

method
index
Cash
108
Credit
102
Debit
92
Food Stamps
126

When is Snyder's of Hanover Pretzel Pieces Purchased?

day of week
Sun
16.3%
Mon
12.3%
Tue
12.9%
Wed
11.3%
Thu
12.7%
Fri
16.2%
Sat
18.2%
time of day
Morning
14.3%
Noon
17.3%
Afternoon
32.8%
Evening
27.3%
Late
8.3%

Get More Snyder's of Hanover Pretzel Pieces Data

Contact us for the latest Snyder's of Hanover Pretzel Pieces consumer demographic and purchase data.

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Which brands do Snyder's of Hanover Pretzel Pieces consumers switch to?

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Why do consumers stop buying Snyder's of Hanover Pretzel Pieces products?

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Research the Snyder's of Hanover Pretzel Pieces Target Market

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Who actually buys Snyder's of Hanover Pretzel Pieces? Do these consumers match the intended target market of Snyder's of Hanover Pretzel Pieces?

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What motivates the target market to purchase Snyder's of Hanover Pretzel Pieces?

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What other target market should Snyder's of Hanover Pretzel Pieces look at?

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About Our Snyder's of Hanover Pretzel Pieces Demographic Data

InfoScout has over 300,000 shoppers uploading their shopping receipts (paper and electronic) through our portfolio of mobile apps. Receipts and behaviorally triggered surveys allow us to provide brands with real-time omnichannel shopper and consumer insights. Demographic data is collected through demographic surveys taken in the apps.