Speed Stick Gear Consumer Insights

Who buys Speed Stick Gear?

A Speed Stick Gear consumer is generally lower income, African American, and young adult age. Speed Stick Gear consumers are more likely to purchase Speed Stick Gear during larger pantry stocking trips. Brands such as Softsoap, Secret, and Oral-B also tend to be purchased in the same trip. See sample consumer insights data below.

Speed Stick Gear Basket Penetration

We analyzed our users' shopping receipts to generate this sample basket penetration data.

Brand $ per Basket
$5.98
% of Basket $ (median)
29.7%
Total Basket $ (median)
$20.16

See More Data

Get in touch with our team to learn more about our insights. Includes:

  • Omnichannel data (online & offline)
  • Real-time consumer and shopper insights
  • Behavioral data
  • Attitudinal surveys
  • And more!

Speed Stick Gear Consumer Demographics

demographic
index
Female
102
Male
83
<24
99
25-34
124
35-44
95
45-54
97
55-64
75
65+
27
African American
164
Asian
136
Caucasian
86
Hispanic
149
demographic
index
Has Kids
98
No Kids
105
- $20k
118
$20k-40k
127
$40k-60k
115
$60k-80k
113
$80k-100k
85
$100k-125k
68
$125k +
55
No College
117
College
101
Adv. Degree
73

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Speed Stick Gear Basket Affinity & Size

brand
basket affinity
Softsoap 10.2x
Secret 9.2x
Oral-B 9.0x
Listerine 8.9x
basket size
index
Urgent Need (1-2 Items)
24
Express Lane (3-10 Items)
91
Fill Up (11-20 Items)
150
Pantry Stocking (21+ Items)
253

Where is Speed Stick Gear Purchased?

channels
index
Dollar
166
Drug
360
Food
32
Mass
136
regions
hover to view index

What Else Do They Buy?

brand
household affinity
Huggies 1.7x
Gold Peak 1.6x
Scott 1.6x
Angel Soft 1.5x

How Did They Pay?

method
index
Cash
165
Credit
67
Debit
92
Food Stamps
51

When is Speed Stick Gear Purchased?

day of week
Sun
12.8%
Mon
11.1%
Tue
12.9%
Wed
12.8%
Thu
14.4%
Fri
16.4%
Sat
19.5%
time of day
Morning
15.3%
Noon
16.8%
Afternoon
32.6%
Evening
27.3%
Late
8.0%

Get More Speed Stick Gear Data

Contact us for the latest Speed Stick Gear consumer demographic and purchase data.

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Find Answers to Questions

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Which brands do Speed Stick Gear consumers switch to?

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Why do consumers stop buying Speed Stick Gear products?

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Which retailers do Speed Stick Gear shoppers prefer to shop at?

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What motivates consumers to try Speed Stick Gear products?

Research the Speed Stick Gear Target Market

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Who actually buys Speed Stick Gear? Do these consumers match the intended target market of Speed Stick Gear?

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What motivates the target market to buy Speed Stick Gear?

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What other target market should Speed Stick Gear look at?

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Which other brands have a similar target market?

About Our Speed Stick Gear Demographic Data

InfoScout has over 300,000 shoppers uploading their shopping receipts (paper and electronic) through our portfolio of mobile apps. Receipts and behaviorally triggered surveys allow us to provide brands with real-time omnichannel shopper and consumer insights. Demographic data is collected through demographic surveys taken in the apps.