Sprayway Consumer Insights

Who buys Sprayway?

A Sprayway consumer is generally higher income, Hispanic, and senior age. Sprayway consumers are more likely to purchase Sprayway during larger pantry stocking trips. Brands such as Swiffer, Lysol, and Clorox also tend to be purchased in the same trip. See sample consumer insights data below.

Sprayway Consumer Receipt Data

The sample data below is captured directly from our users' consumer shopping receipts.

Brand $ per Basket
$2.99
% of Basket $ (median)
4.3%
Total Basket $ (median)
$69.29

See More Data

Get in touch with our team to learn more about our insights. Includes:

  • Omnichannel data (online & offline)
  • Real-time consumer and shopper insights
  • Behavioral data
  • Attitudinal surveys
  • And more!

Sprayway Consumer Demographics

demographic
index
Female
99
Male
106
<24
43
25-34
69
35-44
104
45-54
133
55-64
107
65+
143
African American
42
Asian
53
Caucasian
106
Hispanic
119
demographic
index
Has Kids
99
No Kids
103
- $20k
88
$20k-40k
68
$40k-60k
83
$60k-80k
83
$80k-100k
106
$100k-125k
151
$125k +
148
No College
101
College
102
Adv. Degree
92

Understand Sprayway Consumer Behavior

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Sprayway Basket Affinity & Size

brand
basket affinity
Swiffer 14.8x
Lysol 13.7x
Clorox 10.1x
Febreze 8.6x
basket size
index
Urgent Need (1-2 Items)
8
Express Lane (3-10 Items)
56
Fill Up (11-20 Items)
175
Pantry Stocking (21+ Items)
379

Where is Sprayway Purchased?

channels
index
Club
524
Drug
2
Food
28
Mass
79
regions
hover to view index

What Else Do They Buy?

brand
household affinity
Oroweat 1.5x
Fresh Selections 1.5x
Lean Cuisine 1.4x
TRESemme 1.4x

How Did They Pay?

method
index
Cash
73
Credit
123
Debit
102
Food Stamps
27

When is Sprayway Purchased?

day of week
Sun
14.6%
Mon
12.5%
Tue
13.2%
Wed
13.1%
Thu
13.6%
Fri
16.4%
Sat
16.6%
time of day
Morning
17.2%
Noon
20.4%
Afternoon
39.6%
Evening
19.6%
Late
3.1%

About Our Sprayway Consumer Insights

How do we know who buys Sprayway? InfoScout has hundreds of thousands of monthly active users uploading their shopping receipts (paper and electronic) through our portfolio of mobile apps. Receipts and behaviorally triggered surveys allow us to provide brands with real-time omnichannel shopper and consumer insights. This is just a sample of the Sprayway consumer and demographic data we get from millions of receipts. Get in touch with our team to learn more about the full power of our InfoScout Insights™ platform.