Spring Valley Consumer Insights

Who buys Spring Valley ?

A Spring Valley consumer is generally very low income, Caucasian, and senior age. Spring Valley consumers are more likely to purchase Spring Valley during larger pantry stocking trips. Brands such as Farmers Market, Sunny Meadow, and Marketside also tend to be purchased in the same trip. See sample consumer insights data below.

Spring Valley Basket Penetration

We analyzed our users' shopping receipts to generate this sample basket penetration data.

Brand $ per Basket
$6.44
% of Basket $ (median)
11.1%
Total Basket $ (median)
$58.13

See More Data

Get in touch with our team to learn more about our insights. Includes:

  • Omnichannel data (online & offline)
  • Real-time consumer and shopper insights
  • Behavioral data
  • Attitudinal surveys
  • And more!

Spring Valley Consumer Demographics

demographic
index
Female
100
Male
101
<24
112
25-34
81
35-44
74
45-54
117
55-64
197
65+
247
African American
93
Asian
47
Caucasian
110
Hispanic
67
demographic
index
Has Kids
78
No Kids
150
- $20k
121
$20k-40k
120
$40k-60k
111
$60k-80k
105
$80k-100k
95
$100k-125k
79
$125k +
60
No College
122
College
97
Adv. Degree
90

Understand Spring Valley Consumer Behavior

Leading brands and retailers use our consumer and shopper insights data to increase ROI, retain shoppers and consumers, find new opportunities, and more. Understand My Consumers

Spring Valley Basket Affinity & Size

brand
basket affinity
Farmers Market 5.8x
Sunny Meadow 5.8x
Marketside 5.3x
CoverGirl 4.8x
basket size
index
Urgent Need (1-2 Items)
16
Express Lane (3-10 Items)
66
Fill Up (11-20 Items)
157
Pantry Stocking (21+ Items)
347

Where is Spring Valley Purchased?

channels
index
Drug
0
Food
0
Mass
219
regions
hover to view index

What Else Do They Buy?

brand
household affinity
Sunny Meadow 1.5x
Sunbeam 1.4x
Farmers Market 1.4x
Blue Bonnet 1.4x

How Did They Pay?

method
index
Cash
95
Credit
94
Debit
117
Food Stamps
54

When is Spring Valley Purchased?

day of week
Sun
15.4%
Mon
13.7%
Tue
12.5%
Wed
12.5%
Thu
12.6%
Fri
16.0%
Sat
17.2%
time of day
Morning
15.7%
Noon
18.3%
Afternoon
34.6%
Evening
24.6%
Late
6.8%

Get More Spring Valley Data

Contact us for the latest Spring Valley consumer demographic and purchase data.

arrow pointing at form

Find Answers to Questions

One arrow going a different direction

Which brands do Spring Valley consumers switch to?

Stop sign

Why do consumers stop buying Spring Valley products?

Store front

Which retailers do Spring Valley shoppers prefer to shop at?

Sale sign

What motivates consumers to try Spring Valley products?

Research the Spring Valley Target Market

Arrow and target

Who actually buys Spring Valley ? Do these consumers match the intended target market of Spring Valley ?

Thought bubble

What motivates the target market to buy Spring Valley ?

Magnifying glass

What other target market should Spring Valley look at?

Venn diagram

Which other brands have a similar target market?

About Our Spring Valley Demographic Data

InfoScout has over 300,000 shoppers uploading their shopping receipts (paper and electronic) through our portfolio of mobile apps. Receipts and behaviorally triggered surveys allow us to provide brands with real-time omnichannel shopper and consumer insights. Demographic data is collected through demographic surveys taken in the apps.