Static Guard Consumer Insights

Who buys Static Guard?

A Static Guard consumer is generally higher income, Caucasian, and older age. Static Guard consumers are more likely to purchase Static Guard during larger pantry stocking trips. Brands such as Cottonelle, General Mills Fiber One, and Secret also tend to be purchased in the same trip. See sample consumer insights data below.

Static Guard Consumer Receipt Data

The sample data below is captured directly from our users' consumer shopping receipts.

Brand $ per Basket
$3.12
% of Basket $ (median)
5.9%
Total Basket $ (median)
$53.21

See More Data

Get in touch with our team to learn more about our insights. Includes:

  • Omnichannel data (online & offline)
  • Real-time consumer and shopper insights
  • Behavioral data
  • Attitudinal surveys
  • And more!

Static Guard Consumer Demographics

demographic
index
Female
101
Male
92
<24
62
25-34
71
35-44
102
45-54
127
55-64
138
65+
80
African American
18
Asian
24
Caucasian
120
Hispanic
40
demographic
index
Has Kids
92
No Kids
119
- $20k
44
$20k-40k
79
$40k-60k
77
$60k-80k
111
$80k-100k
126
$100k-125k
134
$125k +
123
No College
96
College
95
Adv. Degree
129

Understand Static Guard Consumer Behavior

Leading brands and retailers use our consumer and shopper insights data to increase ROI, retain shoppers and consumers, find new opportunities, and more. Understand My Consumers

Static Guard Basket Affinity & Size

brand
basket affinity
Cottonelle 8.3x
General Mills Fiber One 7.2x
Secret 6.7x
Lean Cuisine 6.6x
basket size
index
Urgent Need (1-2 Items)
17
Express Lane (3-10 Items)
68
Fill Up (11-20 Items)
150
Pantry Stocking (21+ Items)
348

Where is Static Guard Purchased?

channels
index
Beauty
110
Dollar
315
Drug
137
Food
23
Mass
169
regions
hover to view index

What Else Do They Buy?

brand
household affinity
Ro-Tel 1.6x
Weight Watchers Smart Ones 1.6x
Cool Whip 1.5x
Sweet Baby Ray's 1.4x

How Did They Pay?

method
index
Cash
88
Credit
95
Debit
122
Food Stamps
17

When is Static Guard Purchased?

day of week
Sun
15.7%
Mon
11.7%
Tue
10.7%
Wed
13.5%
Thu
14.0%
Fri
14.3%
Sat
20.1%
time of day
Morning
17.0%
Noon
18.3%
Afternoon
31.2%
Evening
27.5%
Late
6.0%

About Our Static Guard Consumer Insights

How do we know who buys Static Guard? InfoScout has hundreds of thousands of monthly active users uploading their shopping receipts (paper and electronic) through our portfolio of mobile apps. Receipts and behaviorally triggered surveys allow us to provide brands with real-time omnichannel shopper and consumer insights. This is just a sample of the Static Guard consumer and demographic data we get from millions of receipts. Get in touch with our team to learn more about the full power of our InfoScout Insights™ platform.