Stauffers Shamu & Friends Consumer Insights

Who buys Stauffers Shamu & Friends?

A Stauffers Shamu & Friends consumer is generally higher income, Caucasian, and lower middle age. Stauffers Shamu & Friends consumers are more likely to purchase Stauffers Shamu & Friends during larger pantry stocking trips. Brands such as Hawaiian Punch, Totino's Party Pizza, and Hunt's Snack Pack also tend to be purchased in the same trip. See sample consumer insights data below.

Stauffers Shamu & Friends Basket Penetration

We analyzed our users' shopping receipts to generate this sample basket penetration data.

Brand $ per Basket
$3.11
% of Basket $ (median)
3.4%
Total Basket $ (median)
$90.67

See More Data

Get in touch with our team to learn more about our insights. Includes:

  • Omnichannel data (online & offline)
  • Real-time consumer and shopper insights
  • Behavioral data
  • Attitudinal surveys
  • And more!

Stauffers Shamu & Friends Consumer Demographics

demographic
index
Female
103
Male
68
<24
41
25-34
75
35-44
126
45-54
118
55-64
57
65+
21
African American
38
Asian
26
Caucasian
119
Hispanic
43
demographic
index
Has Kids
127
No Kids
38
- $20k
56
$20k-40k
69
$40k-60k
94
$60k-80k
112
$80k-100k
116
$100k-125k
152
$125k +
93
No College
76
College
92
Adv. Degree
169

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Stauffers Shamu & Friends Basket Affinity & Size

brand
basket affinity
Hawaiian Punch 7.6x
Totino's Party Pizza 6.6x
Hunt's Snack Pack 6.6x
Kelloggs Pop Tarts 5.9x
basket size
index
Urgent Need (1-2 Items)
2
Express Lane (3-10 Items)
25
Fill Up (11-20 Items)
124
Pantry Stocking (21+ Items)
560

Where is Stauffers Shamu & Friends Purchased?

channels
index
Food
12
Mass
210
regions
hover to view index

What Else Do They Buy?

brand
household affinity
Dannon Danimals 2.0x
Hawaiian Punch 1.9x
Diet Dr Pepper 1.9x
Totino's Party Pizza 1.9x

How Did They Pay?

method
index
Cash
73
Credit
103
Debit
111
Food Stamps
123

When is Stauffers Shamu & Friends Purchased?

day of week
Sun
17.3%
Mon
14.9%
Tue
11.4%
Wed
14.2%
Thu
11.6%
Fri
13.8%
Sat
16.8%
time of day
Morning
18.5%
Noon
15.2%
Afternoon
30.6%
Evening
27.6%
Late
8.0%

Get More Stauffers Shamu & Friends Data

Contact us for the latest Stauffers Shamu & Friends consumer demographic and purchase data.

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Research the Stauffers Shamu & Friends Target Market

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Who actually buys Stauffers Shamu & Friends? Do these consumers match the intended target market of Stauffers Shamu & Friends?

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About Our Stauffers Shamu & Friends Demographic Data

InfoScout has over 300,000 shoppers uploading their shopping receipts (paper and electronic) through our portfolio of mobile apps. Receipts and behaviorally triggered surveys allow us to provide brands with real-time omnichannel shopper and consumer insights. Demographic data is collected through demographic surveys taken in the apps.