Stauffers Whales Consumer Insights

Who buys Stauffers Whales?

A Stauffers Whales consumer is generally slightly lower income, Caucasian, and upper middle age. Stauffers Whales consumers are more likely to purchase Stauffers Whales during larger pantry stocking trips. Brands such as Hunt's Snack Pack, Hawaiian Punch, and Angel Soft also tend to be purchased in the same trip. See sample consumer insights data below.

Stauffers Whales Consumer Receipt Data

The sample data below is captured directly from our users' consumer shopping receipts.

Brand $ per Basket
$1.00
% of Basket $ (median)
5.3%
Total Basket $ (median)
$19.00

Access all the Data

Get in touch with our team to learn more about our InfoScout Insights™ platform. It includes:

  • Omnichannel data (online & offline)
  • Real-time consumer and shopper insights
  • Behavioral data
  • Attitudinal surveys
  • And more!

Stauffers Whales Consumer Demographics

demographic
index
Female
104
Male
61
<24
94
25-34
84
35-44
115
45-54
118
55-64
56
65+
36
African American
53
Asian
24
Caucasian
118
Hispanic
51
demographic
index
Has Kids
124
No Kids
45
- $20k
79
$20k-40k
96
$40k-60k
127
$60k-80k
99
$80k-100k
105
$100k-125k
104
$125k +
67
No College
92
College
101
Adv. Degree
106

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Stauffers Whales Basket Affinity & Size

brand
basket affinity
Hunt's Snack Pack 7.4x
Hawaiian Punch 7.0x
Angel Soft 5.4x
Cheez-It 5.3x
basket size
index
Urgent Need (1-2 Items)
9
Express Lane (3-10 Items)
76
Fill Up (11-20 Items)
178
Pantry Stocking (21+ Items)
305

Where is Stauffers Whales Purchased?

channels
index
Dollar
2129
Drug
0
Food
6
Gas & Convenience
12
Mass
127
regions
hover to view index

What Else Do They Buy?

brand
household affinity
Diet Mountain Dew 1.9x
Blue Bonnet 1.8x
Sunbeam 1.7x
Armour 1.7x

How Did They Pay?

method
index
Cash
100
Credit
97
Debit
101
Food Stamps
126

When is Stauffers Whales Purchased?

day of week
Sun
15.3%
Mon
14.0%
Tue
13.0%
Wed
12.6%
Thu
13.3%
Fri
14.4%
Sat
17.3%
time of day
Morning
17.3%
Noon
16.7%
Afternoon
34.2%
Evening
26.9%
Late
4.9%

About Our Stauffers Whales Consumer Insights

How do we know who buys Stauffers Whales? InfoScout has hundreds of thousands of monthly active users uploading their shopping receipts (paper and electronic) through our portfolio of mobile apps. Receipts and behaviorally triggered surveys allow us to provide brands with real-time omnichannel shopper and consumer insights. This is just a sample of the Stauffers Whales consumer and demographic data we get from millions of receipts. Get in touch with our team to learn more about the full power of our InfoScout Insights™ platform.