Stauffers Whales Consumer Insights

Who buys Stauffers Whales?

A Stauffers Whales consumer is generally slightly lower income, Caucasian, and upper middle age. Stauffers Whales consumers are more likely to purchase Stauffers Whales during larger pantry stocking trips. Brands such as Hunt's Snack Pack, Hawaiian Punch, and Angel Soft also tend to be purchased in the same trip. See sample consumer insights data below.

Stauffers Whales Basket Penetration

We analyzed our users' shopping receipts to generate this sample basket penetration data.

Brand $ per Basket
$1.00
% of Basket $ (median)
5.3%
Total Basket $ (median)
$19.00

See More Data

Get in touch with our team to learn more about our insights. Includes:

  • Omnichannel data (online & offline)
  • Real-time consumer and shopper insights
  • Behavioral data
  • Attitudinal surveys
  • And more!

Stauffers Whales Consumer Demographics

demographic
index
Female
104
Male
61
<24
94
25-34
84
35-44
115
45-54
118
55-64
56
65+
36
African American
53
Asian
24
Caucasian
118
Hispanic
51
demographic
index
Has Kids
124
No Kids
45
- $20k
79
$20k-40k
96
$40k-60k
127
$60k-80k
99
$80k-100k
105
$100k-125k
104
$125k +
67
No College
92
College
101
Adv. Degree
106

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Stauffers Whales Basket Affinity & Size

brand
basket affinity
Hunt's Snack Pack 7.4x
Hawaiian Punch 7.0x
Angel Soft 5.4x
Cheez-It 5.3x
basket size
index
Urgent Need (1-2 Items)
9
Express Lane (3-10 Items)
76
Fill Up (11-20 Items)
178
Pantry Stocking (21+ Items)
305

Where is Stauffers Whales Purchased?

channels
index
Dollar
2129
Drug
0
Food
6
Gas & Convenience
12
Mass
127
regions
hover to view index

What Else Do They Buy?

brand
household affinity
Diet Mountain Dew 1.9x
Blue Bonnet 1.8x
Sunbeam 1.7x
Armour 1.7x

How Did They Pay?

method
index
Cash
100
Credit
97
Debit
101
Food Stamps
126

When is Stauffers Whales Purchased?

day of week
Sun
15.3%
Mon
14.0%
Tue
13.0%
Wed
12.6%
Thu
13.3%
Fri
14.4%
Sat
17.3%
time of day
Morning
17.3%
Noon
16.7%
Afternoon
34.2%
Evening
26.9%
Late
4.9%

Get More Stauffers Whales Data

Contact us for the latest Stauffers Whales consumer demographic and purchase data.

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Find Answers to Questions

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Which brands do Stauffers Whales consumers switch to?

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Why do consumers stop buying Stauffers Whales products?

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Which retailers do Stauffers Whales shoppers prefer to shop at?

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What motivates consumers to try Stauffers Whales products?

Research the Stauffers Whales Target Market

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Who actually buys Stauffers Whales? Do these consumers match the intended target market of Stauffers Whales?

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What motivates the target market to buy Stauffers Whales?

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What other target market should Stauffers Whales look at?

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Which other brands have a similar target market?

About Our Stauffers Whales Demographic Data

InfoScout has over 300,000 shoppers uploading their shopping receipts (paper and electronic) through our portfolio of mobile apps. Receipts and behaviorally triggered surveys allow us to provide brands with real-time omnichannel shopper and consumer insights. Demographic data is collected through demographic surveys taken in the apps.