Stone Ridge Creamery Consumer Insights

Who buys Stone Ridge Creamery? A Stone Ridge Creamery consumer is generally higher income, Caucasian, and senior age. Stone Ridge Creamery consumers are more likely to purchase Stone Ridge Creamery during larger pantry stocking trips. Brands such as Fresh Express, Snyders Of Hanover, and 7Up also tend to be purchased in the same trip. Sample consumer insights data below.

Stone Ridge Creamery Basket Penetration

The sample data below comes from real shopping receipts. InfoScout has America's largest purchase panel, and captures 1 in every 500 shopping trips. Learn more about our data

Data shown is from 2014-2015. Contact us for real-time data.

Brand $ per Basket
$3.29
% of Basket $ (median)
8.9%
Total Basket $ (median)
$37.12

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  • Omnichannel data (online & offline)
  • Real-time consumer and shopper insights
  • Behavioral data
  • Attitudinal surveys
  • Recent demographic data

Stone Ridge Creamery Consumer Demographics

demographic
index
Female
99
Male
106
<24
51
25-34
74
35-44
101
45-54
118
55-64
135
65+
158
African American
78
Asian
54
Caucasian
114
Hispanic
40
demographic
index
Has Kids
101
No Kids
98
- $20k
84
$20k-40k
73
$40k-60k
108
$60k-80k
96
$80k-100k
124
$100k-125k
125
$125k +
92
No College
98
College
98
Adv. Degree
113

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Stone Ridge Creamery Basket Affinity & Size

brand
basket affinity
Fresh Express 9.4x
Snyders Of Hanover 8.0x
7Up 6.8x
Green Giant 5.5x
basket size
index
Urgent Need (1-2 Items)
17
Express Lane (3-10 Items)
72
Fill Up (11-20 Items)
154
Pantry Stocking (21+ Items)
329

Where is Stone Ridge Creamery Purchased?

channels
index
Dollar
1
Drug
272
Food
240
Gas & Convenience
21
Mass
1
regions
hover to view index

What Else Do They Buy?

brand
household affinity
Perdue 1.9x
Fresh Express 1.7x
Skippy 1.7x
Utz 1.7x

How Did They Pay?

method
index
Cash
397
Credit
30
Debit
17
Food Stamps
102

When is Stone Ridge Creamery Purchased?

day of week
Sun
18.8%
Mon
11.8%
Tue
11.3%
Wed
12.1%
Thu
12.5%
Fri
15.9%
Sat
17.6%
time of day
Morning
10.0%
Noon
12.1%
Afternoon
34.0%
Evening
35.5%
Late
8.4%

Data shown is from 2014-2015. Contact us for real-time data.

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Contact our sales team for real-time data and deeper insights.

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Real-time purchase and demographic data

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What other brands do Stone Ridge Creamery consumers purchase?

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Why do Stone Ridge Creamery consumers try new brands?

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Where do Stone Ridge Creamery consumers prefer to shop?

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Data Highlights

Real Time Shopper and Consumer Data

Daily, Not Quarterly
Rapid consumer and shopper insights.

More Shopping Trips Captured

1 in every 500 Shopping Trips
InfoScout captures 15 times more shopping trips daily than legacy panels.

Balanced Panel

The Real America
Our panel includes traditionally hard-to-reach segments like young mothers, high-income households and male millennials.

Examples of different retailer types

Omnichannel Visibility
Every retailer, from Big Box to Bodegas to Online.

Research the Stone Ridge Creamery Target Market

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Who actually buys Stone Ridge Creamery? Do these consumers match the intended target market of Stone Ridge Creamery?

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What motivates the target market to purchase Stone Ridge Creamery?

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What other target market should Stone Ridge Creamery look at?

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Which other brands have a similar target market?

Where Does Our Data Come From?

InfoScout has America's largest purchase panel. We capture 1 in every 500 shopping trips because over 300,000 users upload their shopping receipts (paper and electronic) through our mobile apps. Additional data is collected through behaviorally triggered surveys taken in our apps.

Learn more about our data

What Does InfoScout Do?

InfoScout provides next generation consumer insights that explain why people buy in an omnichannel world. Our solutions include shopper profile reports, consumer surveys, buy & why studies, and insights subscriptions.

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