Store Made Sushi Consumer Insights

Who buys Store Made Sushi? A Store Made Sushi consumer is generally very high income, Asian, and upper middle age. Store Made Sushi consumers are more likely to purchase Store Made Sushi during larger pantry stocking trips. Brands such as Fresh Selections, Driscoll's, and Dannon also tend to be purchased in the same trip. Sample consumer insights data below.

Store Made Sushi Basket Penetration

The sample data below comes from real shopping receipts. InfoScout has America's largest purchase panel, and captures 1 in every 500 shopping trips. Learn more about our data

Data shown is from 2014-2015. Contact us for real-time data.

Brand $ per Basket
$7.99
% of Basket $ (median)
24.3%
Total Basket $ (median)
$32.82

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  • Recent demographic data

Store Made Sushi Consumer Demographics

demographic
index
Female
98
Male
116
<24
74
25-34
107
35-44
107
45-54
109
55-64
50
65+
30
African American
98
Asian
136
Caucasian
97
Hispanic
93
demographic
index
Has Kids
99
No Kids
103
- $20k
82
$20k-40k
108
$40k-60k
101
$60k-80k
86
$80k-100k
92
$100k-125k
93
$125k +
135
No College
72
College
106
Adv. Degree
102

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Store Made Sushi Basket Affinity & Size

brand
basket affinity
Fresh Selections 28.2x
Driscoll's 9.7x
Dannon 8.5x
Boars Head 8.2x
basket size
index
Urgent Need (1-2 Items)
41
Express Lane (3-10 Items)
86
Fill Up (11-20 Items)
143
Pantry Stocking (21+ Items)
239

Where is Store Made Sushi Purchased?

channels
index
Drug
0
Food
236
Gas & Convenience
3
Mass
45
regions
hover to view index

What Else Do They Buy?

brand
household affinity
Fresh Selections 3.5x
Boars Head 1.9x
Horizon Organic 1.6x
Driscoll's 1.6x

How Did They Pay?

method
index
Cash
52
Credit
134
Debit
90
Food Stamps
118

When is Store Made Sushi Purchased?

day of week
Sun
16.3%
Mon
12.8%
Tue
13.8%
Wed
13.4%
Thu
12.8%
Fri
15.4%
Sat
15.5%
time of day
Morning
7.2%
Noon
18.5%
Afternoon
33.1%
Evening
34.8%
Late
6.4%

Data shown is from 2014-2015. Contact us for real-time data.

Get Better Data

Contact our sales team for real-time data and deeper insights.

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Real-time purchase and demographic data

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What other brands do Store Made Sushi consumers purchase?

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Why do Store Made Sushi consumers try new brands?

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Where do Store Made Sushi consumers prefer to shop?

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Data Highlights

Real Time Shopper and Consumer Data

Daily, Not Quarterly
Rapid consumer and shopper insights.

More Shopping Trips Captured

1 in every 500 Shopping Trips
InfoScout captures 15 times more shopping trips daily than legacy panels.

Balanced Panel

The Real America
Our panel includes traditionally hard-to-reach segments like young mothers, high-income households and male millennials.

Examples of different retailer types

Omnichannel Visibility
Every retailer, from Big Box to Bodegas to Online.

Research the Store Made Sushi Target Market

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Who actually buys Store Made Sushi? Do these consumers match the intended target market of Store Made Sushi?

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What motivates the target market to purchase Store Made Sushi?

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What other target market should Store Made Sushi look at?

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Which other brands have a similar target market?

Where Does Our Data Come From?

InfoScout has America's largest purchase panel. We capture 1 in every 500 shopping trips because over 300,000 users upload their shopping receipts (paper and electronic) through our mobile apps. Additional data is collected through behaviorally triggered surveys taken in our apps.

Learn more about our data

What Does InfoScout Do?

InfoScout provides next generation consumer insights that explain why people buy in an omnichannel world. Our solutions include shopper profile reports, consumer surveys, buy & why studies, and insights subscriptions.

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