Stouffer's Party Size Consumer Insights

Who buys Stouffer's Party Size?

A Stouffer's Party Size consumer is generally very low income, African American, and upper middle age. Stouffer's Party Size consumers are more likely to purchase Stouffer's Party Size during larger pantry stocking trips. Brands such as Totino's Pizza Rolls, Kraft Singles, and Jimmy Dean also tend to be purchased in the same trip. See sample consumer insights data below.

Stouffer's Party Size Consumer Receipt Data

The sample data below is captured directly from our users' consumer shopping receipts.

Brand $ per Basket
$11.98
% of Basket $ (median)
12.9%
Total Basket $ (median)
$92.77

See More Data

Get in touch with our team to learn more about our insights. Includes:

  • Omnichannel data (online & offline)
  • Real-time consumer and shopper insights
  • Behavioral data
  • Attitudinal surveys
  • And more!

Stouffer's Party Size Consumer Demographics

demographic
index
Female
100
Male
99
<24
85
25-34
97
35-44
103
45-54
104
55-64
93
65+
93
African American
145
Asian
91
Caucasian
98
Hispanic
99
demographic
index
Has Kids
107
No Kids
84
- $20k
119
$20k-40k
113
$40k-60k
111
$60k-80k
106
$80k-100k
94
$100k-125k
68
$125k +
80
No College
118
College
99
Adv. Degree
86

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Stouffer's Party Size Basket Affinity & Size

brand
basket affinity
Totino's Pizza Rolls 7.4x
Kraft Singles 5.9x
Jimmy Dean 5.5x
Chef Boyardee 5.4x
basket size
index
Urgent Need (1-2 Items)
10
Express Lane (3-10 Items)
49
Fill Up (11-20 Items)
159
Pantry Stocking (21+ Items)
416

Where is Stouffer's Party Size Purchased?

channels
index
Club
167
Drug
5
Food
55
Gas & Convenience
1
Mass
140
regions
hover to view index

What Else Do They Buy?

brand
household affinity
Hawaiian Punch 1.6x
Sunbeam 1.5x
Sunny Meadow 1.5x
Red Baron 1.5x

How Did They Pay?

method
index
Cash
95
Credit
81
Debit
108
Food Stamps
218

When is Stouffer's Party Size Purchased?

day of week
Sun
17.3%
Mon
14.1%
Tue
13.0%
Wed
11.7%
Thu
12.0%
Fri
14.7%
Sat
17.1%
time of day
Morning
12.4%
Noon
16.9%
Afternoon
37.4%
Evening
27.3%
Late
6.0%

About Our Stouffer's Party Size Consumer Insights

How do we know who buys Stouffer's Party Size? InfoScout has hundreds of thousands of monthly active users uploading their shopping receipts (paper and electronic) through our portfolio of mobile apps. Receipts and behaviorally triggered surveys allow us to provide brands with real-time omnichannel shopper and consumer insights. This is just a sample of the Stouffer's Party Size consumer and demographic data we get from millions of receipts. Get in touch with our team to learn more about the full power of our InfoScout Insights™ platform.