Suave For Men Consumer Insights

Who buys Suave For Men? Suave For Men consumers are generally very low income, African American, and young adult age. Suave For Men consumers are more likely to purchase Suave For Men during larger pantry stocking trips. Brands such as TRESemme, Dove, and Oral-B also tend to be purchased in the same trip. Sample consumer insights data below.

Suave For Men Basket Penetration

The sample data below comes from real shopping receipts. InfoScout has America's largest purchase panel, and captures 1 in every 500 shopping trips. Learn more about our data

Data shown is from 2014-2015. Contact us for real-time data.

Brand $ per Basket
$1.95
% of Basket $ (median)
4.4%
Total Basket $ (median)
$44.56

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  • Omnichannel data (online & offline)
  • Real-time consumer and shopper insights
  • Behavioral data
  • Attitudinal surveys
  • Recent demographic data

Suave For Men Consumer Demographics

demographic
index
Female
102
Male
79
<24
97
25-34
110
35-44
107
45-54
92
55-64
74
65+
37
African American
135
Asian
85
Caucasian
97
Hispanic
121
demographic
index
Has Kids
112
No Kids
74
- $20k
123
$20k-40k
116
$40k-60k
103
$60k-80k
90
$80k-100k
92
$100k-125k
90
$125k +
90
No College
117
College
99
Adv. Degree
87

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Suave For Men Basket Affinity & Size

brand
basket affinity
TRESemme 7.7x
Dove 5.9x
Oral-B 5.5x
Softsoap 5.2x
basket size
index
Urgent Need (1-2 Items)
10
Express Lane (3-10 Items)
63
Fill Up (11-20 Items)
159
Pantry Stocking (21+ Items)
371

Where is Suave For Men Purchased?

channels
index
Dollar
222
Drug
238
Food
53
Gas & Convenience
1
Mass
136
regions
hover to view index

What Else Do They Buy?

brand
household affinity
YoCrunch 1.6x
Hawaiian Punch 1.5x
Armour 1.5x
Blue Bonnet 1.5x

How Did They Pay?

method
index
Cash
131
Credit
83
Debit
103
Food Stamps
57

When is Suave For Men Purchased?

day of week
Sun
17.3%
Mon
11.8%
Tue
12.0%
Wed
11.3%
Thu
13.0%
Fri
15.6%
Sat
19.0%
time of day
Morning
15.7%
Noon
17.1%
Afternoon
31.8%
Evening
26.3%
Late
9.0%

Data shown is from 2014-2015. Contact us for real-time data.

Get Better Data

Contact our sales team for real-time data and deeper insights.

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Real-time purchase and demographic data

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What other brands do Suave For Men consumers purchase?

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Why do Suave For Men consumers try new brands?

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Where do Suave For Men consumers prefer to shop?

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Example InfoScout clients

Data Highlights

Real Time Shopper and Consumer Data

Daily, Not Quarterly
Rapid consumer and shopper insights.

More Shopping Trips Captured

1 in every 500 Shopping Trips
InfoScout captures 15 times more shopping trips daily than legacy panels.

Balanced Panel

The Real America
Our panel includes traditionally hard-to-reach segments like young mothers, high-income households and male millennials.

Examples of different retailer types

Omnichannel Visibility
Every retailer, from Big Box to Bodegas to Online.

Research the Suave For Men Target Market

Arrow and target

Who actually buys Suave For Men? Do these consumers match the intended target market of Suave For Men?

Thought bubble

What motivates the target market to purchase Suave For Men?

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What other target market should Suave For Men look at?

venn diagram

Which other brands have a similar target market?

Where Does Our Data Come From?

InfoScout has America's largest purchase panel. We capture 1 in every 500 shopping trips because over 300,000 users upload their shopping receipts (paper and electronic) through our mobile apps. Additional data is collected through behaviorally triggered surveys taken in our apps.

Learn more about our data

What Does InfoScout Do?

InfoScout provides next generation consumer insights that explain why people buy in an omnichannel world. Our solutions include shopper profile reports, consumer surveys, buy & why studies, and insights subscriptions.

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